People in sales

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Why watch the episode?

You will learn why salespeople and sales representatives were among the most intensively trained groups within the company.
You will find out what was the key prerequisite for success in sales at Baťa.

Who is Gabriela Končitíková?

Gabriela Končitíková is a project manager at the Tomáš Baťa Foundation, a lecturer, and an author dedicated to the legacy of Baťa’s philosophy, as well as the creator of the Inspirace Baťa project. She has spent fourteen years studying Baťa’s legacy and is the author of ten Baťa-related books. She has been with the Tomáš Baťa Foundation since 2016, focusing her expertise on applying the Baťa Management System to today’s business environment. Her lecturing work centers on specific parts of the Baťa Management System, Baťa leadership, and the Baťa management framework in general. Her latest book, titled Inspirace Baťa, offers readers guidance on how to start incorporating Baťa principles into their own lives.