Flexibility 3.0 – the story of VODAFONE

Flexible work arrangements as a win-win approach to attracting the best experts in the labor market.

What will you learn?

• How part-time work really functions for everyone and how satisfied or dissatisfied managers and employees are
• Who uses flexibility the most, why, and how, and whether it’s mostly women
• Which misconceptions and assumptions have been completely disproven and what the reality actually is
• Where collaboration works best and where it encounters difficulties
• How this project has truly advanced us in terms of turnover, motivation, diversity, and HR strategy for the future

For the complete VODAFONE story, also check out the website transformers.team. 

Who is the host?

Zdenka Studená

Zdenka Studená, managing partner at Flexjobs Consulting. HR director in a brewing group, expert in strategic HR, performance management, and corporate values. In 2015, together with Jana, she founded Flexjobs with a vision of a flexible work culture, which she develops to increase both company efficiency and people’s quality of life. She sets HR strategies and processes for clients using work flexibility and is the lead methodologist and author of many trainings. She leads change projects aimed at transforming companies. 

Who are the guests?

Magdaléna Wavle

Magdaléna Wavle graduated from the University of Economics in Prague. During her career, she worked in three international companies across three countries. It started with a postgraduate program, continued through various business roles, and after maternity leave led to her current role in top management.

As a graduate of the GE Consumer Finance program, she oversaw projects and teams in a global environment, worked on acquisitions, and traveled worldwide. She then took on several leadership roles in HR, operations, and customer experience. This included a three-year stint in Germany, working on integrating a newly acquired company. Her biggest role was founding and leading a new service center in Ostrava, which grew from 35 to 350 employees. Her career took her to Microsoft and now Vodafone, where 1.5 years ago she was promoted to vice president of human resources and assets, one of four women in Vodafone’s top management. In her role, she manages the agenda of work flexibility, focusing especially on the number of part-time positions in the market, as the Czech Republic has yet to fully catch up with the West in this area.

Magdaléna is a mother of two boys aged 13 and 15 and is also a member of the supervisory board of the Vodafone Foundation.

Jana Vychroňová

Jana Vychroňová has been involved in Diversity, Equity & Inclusion at Vodafone since 2014. She has contributed to launching a wide range of innovative programs—from support for families, women, victims of domestic violence, LGBTQ+, people with disabilities, to most recently, flexibility. For her work, she has received the HR Personality of the Year 2022 award from the Employers’ Club and the Pride Business Forum Hero 2023 award from the PBF platform.