How to protect the environment and your source of income?

These may come as both insurmountable threats and new opportunities. How can we recognize these opportunities and start investing our resources in truly sustainable ways today? We’ll discuss this with Soňa Jonášová.

Why watch this episode?

• We’ll break down the topic of sustainability from its core value framework to concrete steps within a company.
• We’ll clarify vision, strategy, and resource management so that we feel more at ease about the future of our business—both towards others and ourselves.

What will you take away from the episode?

1. How to use resources in your work fully and sustainably?
2. How to circularly use waste as a valuable source of additional income without burdening the planet?
3. What practical examples do we already know and how can we draw inspiration from them?

Who is Soňa Jonášová?

Soňa Jonášová is the founder and head of the Institute of Circular Economy (INCIEN) and helps companies, municipalities, and regions redirect their resources profitably. She focuses on sustainable societal development in agriculture, forestry, water management, new economic development, waste management, and eco-innovation. She leads several research projects and is a member of working groups focused on secondary raw material use and the development of smart cities and regions.