August 2023 – conscious business

What Zdeněk Michálek, a member of the Red Button network, says about the book.

Integrity, success, and happiness.
Conscious business is an effective path to true leadership. The author masterfully describes what and how we can change as soon as tomorrow in our (not only) professional lives, addressing the deeply human need for meaning, happiness, and authenticity. With wisdom, experience, humor, and brilliant practicality, the author guides us through seven qualities of conscious business that—if you start living by them—can completely transform your life and the life of your company. Whether you are a business owner, manager, freelancer, employee, or student, the principles of conscious business can open the door to success that goes beyond mere material achievement—they can open the way to a fulfilling and creative life.
Fred Kofman, co-owner and director of Axialent, leadership and conscious business teacher, inspires people worldwide to work based on their inner integrity and courage. In a wide range of programs focused on leadership, personal mastery, team learning, corporate culture development, business efficiency, and coaching that he created and leads, he combines philosophical depth with practical value. His clients include Microsoft, Google, Yahoo!, Shell, Citibank, and AXA. He has also taught these principles at many universities, including MIT and Harvard.

Who is Zdeněk Michálek?

Zdeněk Michálek is a coach, lecturer, director of the consulting and educational company HM partners, and an experienced manager who has been developing people and organizations for over 20 years. Zdeněk’s mission is to help people and companies discover their purpose and develop their potential to serve humanity. In his free time, he dedicates himself to scouting, Rotary, and the project People in Balance, which aims to help people be healthier and more comfortable at work.