Innovative mindset and creativity

Innovative mindset and creativity

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Recording of the live stream December 10, 2025

Innovation is a craft, and creativity can be taught. Research increasingly reveals how to support creative thinking and innovation processes. New technologies and methodologies enable more effective innovation management within companies. AI brings new opportunities for faster and more efficient innovation, fundamentally changing the innovation landscape.

Learn how to transform your company into an innovation leader and achieve long-term success through creativity and innovation!

What you will take away:

  • Examples of innovations that would have been unthinkable not long ago: Get inspired by real examples of innovations that pushed the boundaries of what’s possible.
  • Tools for setting the conditions for an innovation culture: Learn how to create an environment that fosters creativity and innovation.
  • Ways to boost the innovation potential of your entire company: Discover how to effectively increase your company’s ability to innovate and generate new ideas.

Who is the speaker?

Petr Šídlo
Partner Direct People

An experienced innovator, startup founder, and creator of new sources of profit, growth, and market differentiation. Co-founder of the oldest Czech innovation agency Direct People, which has managed several hundred innovation projects for leading brands since its establishment in 2010. His innovative and pragmatic solutions strengthen project culture and team performance. Thanks to his expertise and experience in solving diverse challenges, he is a valued speaker at conferences and workshops. He is a mentor at StartUpYard, involved with the DoToho platform, a lecturer at ELAI, and a certified trainer of the Lean Stack methodology.

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