April 2019 – the birth of a tribal leader
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Tomáš Tureček, a member of the Red Button network, shares his thoughts on the book.

How successful groups become great organizations
Birds form flocks, wolves form packs, and humans form tribes—groups of twenty to one hundred fifty people. Tribes are the fundamental building blocks of any larger human endeavor. They have more influence and significance than teams, entire companies, or even the most capable CEOs. It is the tribes that decide whether a new leader will succeed or soon be replaced. Some tribes demand maximum performance from all their members and constantly evolve. Others do only what is absolutely necessary. What causes this difference in performance? Their tribal leaders.
Tribal leaders focus on strengthening the tribe, more precisely on developing the tribe’s culture. When they succeed, the tribe moves from one success to another. For many people, this is a big mystery: how do they do it?
If you ask them, many tribal leaders can’t clearly explain what they do differently. After reading this book, you will understand the key to their success—and you’ll be able to emulate it.
Who is Tomáš Tureček?
Tomáš Tureček is a coach and mentor who helps company leaders boost productivity and unlock people’s potential. He enjoys working with leaders who want to take their company or team to the next level. Over the past 12 years, together with colleagues, he has developed many practical tools—from sparking innovative thinking, through leadership coaching and team workshops, to process improvement. They founded RainFellows to improve business culture in the Czech Republic through their work with companies. That’s why you’ll find him behind brands like BusinessCon and RedButton, which embody this vision. Tomáš’s MBTI personality type is ESTP, and his top strengths according to Gallup Strengths Center are: Communication, Activator, Ideation, Woo, Individualization.

Selected for you
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Find Balance Between Performance And Life · June 4, 2026
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Brain&Breakfast · June 3, 2026
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