# Transcript: From loser entrepreneur to someone who inspires thousands

## Description

It shows what holds us back in learning, such as school, inner critics, or perfectionism, and why English is often just a reflection of deeper barriers. If you’ve ever felt like you just can’t grasp something, this lecture will reconnect you with the joy of learning and believing in yourself.



Who is Broňa Sobotka



Broňa Sobotka is an enthusiastic English teacher from Brno who helps people fall in love with English. He breaks the myth that English is only for the young, smart, and wealthy. With his approach, anyone can understand English, and his enthusiasm easily inspires even those who have given up on themselves. He gives away 80% of what he creates for free, fulfilling his dream of making the Czech Republic speak English.His English videos are watched by over 190,000 people on YouTube. His online courses help students across all age groups, and he has published two large sets of games for teachers.He has published three books about English with Melvil and prepared seven card games in collaboration with Albi.He prides himself on a 100% satisfaction guarantee, so if someone isn’t happy with his course, he refunds the money without questions.

## Transcript

**[00:00:00]** Hello and good day, my name is Honza Mašek and I am presenting to you that we are presenting

**[00:00:05]** visitor things that are presenting things that are presenting things that are presenting things,

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**[00:09:50]** which are representative things,

**[00:09:55]** which are representative things,

**[00:10:00]** which are representative things,

**[00:10:00]** which was planned thanks to YouTube.

**[00:10:02]** And shortly after came SEDIO, maybe you know it,

**[00:10:04]** SEDIO is the largest online course platform in the Czech Republic.

**[00:10:07]** They came to me when they were just starting and said,

**[00:10:09]** that they wanted something about English,

**[00:10:11]** we saw your video from that lecture.

**[00:10:13]** So we recorded a course together called something like

**[00:10:16]** Learn English for real at last.

**[00:10:19]** It's an improved version of that lecture,

**[00:10:21]** we added more tips.

**[00:10:24]** And people watched it.

**[00:10:26]** Several thousand people saw it, I was completely thrilled.

**[00:10:29]** So we said, if it works,

**[00:10:31]** we'll make another course, maybe for money this time.

**[00:10:33]** And today I have about 30 courses on SEDIO.

**[00:10:35]** And suddenly I was able to start making a living by

**[00:10:37]** enthusiastically talking, speaking to the camera,

**[00:10:39]** and people can watch it whenever they want,

**[00:10:41]** and buy it as many times as they want.

**[00:10:43]** That was a huge game changer.

**[00:10:45]** I can work all day long.

**[00:10:47]** And it was great.

**[00:10:49]** Then I started offering courses on my own site Broňa.cz,

**[00:10:51]** so now I mostly record courses there.

**[00:10:53]** And that's what primarily supports me.

**[00:10:55]** I always like when people are straightforward,

**[00:10:57]** so usually my friends tell me not to say this, but I'm honest.

**[00:10:59]** So here is Broňa in numbers,

**[00:11:01]** you can see how many people follow me.

**[00:11:03]** And that's probably the most interesting thing,

**[00:11:05]** I send a newsletter every two weeks,

**[00:11:07]** and people still sit and read it.

**[00:11:09]** I love reading and roughly 20 to 30 thousand people

**[00:11:11]** actually read it every other week.

**[00:11:13]** That's not just the database, but the people who read about English.

**[00:11:15]** That's great that so many people

**[00:11:17]** want to read about English every other week.

**[00:11:19]** By the way, I have about 30 online courses.

**[00:11:21]** Melville and I have published three books.

**[00:11:23]** The third book is coming soon, people are really looking forward to it.

**[00:11:25]** It will be called Very Hard Nuts.

**[00:11:29]** It's about how to attach the unattachable.

**[00:11:31]** How to attach things like 'don't be a swan',

**[00:11:33]** or 'white fang doesn't give a damn' and similar expressions.

**[00:11:35]** How to say these seemingly unattachable things in English.

**[00:11:37]** So there will be a fourth book.

**[00:11:39]** From Alba, we released seven hundred sets of games.

**[00:11:41]** Not less than seven hundred, but seven times a hundred games,

**[00:11:43]** which were meant to help people speak Czech.

**[00:11:46]** And otherwise, people sometimes ask,

**[00:11:48]** how do you manage it all?

**[00:11:50]** So just so you know, I have 20 people,

**[00:11:52]** who are not visible and don't want to be that visible,

**[00:11:54]** but for example, I don't do accounting, I don't do graphics,

**[00:11:56]** I don't check typos, I don't upload things to the internet,

**[00:11:59]** I don't edit videos, and so on.

**[00:12:01]** I'll talk about this more, but really, it's a lot of people.

**[00:12:04]** Actually, Broňa is now seven different companies,

**[00:12:07]** but that's how it happened.

**[00:12:08]** And I also have a virtual language school where people came and said,

**[00:12:11]** Broňa, won't you teach me? And I said, I don't have time anymore.

**[00:12:13]** So I started gathering the best teachers in the Czech Republic

**[00:12:16]** and Slovakia, and now we have about 85.

**[00:12:19]** The turnover of the whole thing is around 14 million,

**[00:12:22]** but I hope it will soon be 20.

**[00:12:24]** Well, I'm an optimist.

**[00:12:25]** So, how did it all start?

**[00:12:27]** Actually, it started very strangely.

**[00:12:29]** I was on a train going to Oxford in England.

**[00:12:32]** I went there for five years, always in the summer,

**[00:12:34]** to teach in Oxford, also international courses.

**[00:12:36]** And on that train, I was reading a book, maybe you've read it too,

**[00:12:38]** called The 4-Hour Workweek.

**[00:12:40]** It was written by this guy named Tim Ferriss.

**[00:12:42]** And I was really upset because I was always working,

**[00:12:44]** but it irritated me so much, I could say a different word,

**[00:12:46]** but I don't want it on record,

**[00:12:48]** that someone dares to claim

**[00:12:50]** that you can work only four hours a week.

**[00:12:52]** And it pissed me off so much that I decided to read the book,

**[00:12:54]** to prove to him, to say this,

**[00:12:56]** He was the boss for this and that.

**[00:12:58]** So I started reading the book with a bit of anger.

**[00:13:00]** And one of his ideas really caught my attention,

**[00:13:02]** that you should design your ideal life

**[00:13:04]** and then take the steps that lead to it.

**[00:13:06]** And to prove to him it doesn't work,

**[00:13:08]** I designed my ideal life.

**[00:13:11]** This is my ideal life from many years ago.

**[00:13:13]** Now my ideal life is different,

**[00:13:15]** but this is how I told myself,

**[00:13:17]** that from 6 to 9:30 I want to have a strict routine,

**[00:13:19]** do things my way, exercise,

**[00:13:21]** read the Bible, and get ready.

**[00:13:23]** Then I'll go for a run, then work with people,

**[00:13:25]** but only until half past five, right?

**[00:13:27]** So it doesn't overwhelm me.

**[00:13:29]** And I won't work at all on Fridays.

**[00:13:31]** Back then, that was unimaginable for me.

**[00:13:33]** You can read it, or should I read it all out,

**[00:13:35]** but that was my vision.

**[00:13:37]** Then I wrote down the steps to get there.

**[00:13:39]** For example, this was a big game changer for me,

**[00:13:41]** I said, if I want to teach 6 hours 4 times a week,

**[00:13:45]** that's 24 hours.

**[00:13:47]** I'll teach and have these expenses,

**[00:13:49]** so the price per hour has to be this much.

**[00:13:51]** For the first time, I actually knew something,

**[00:13:53]** ah, I have to aim for this part,

**[00:13:55]** because then my ideal life will happen.

**[00:13:57]** And my biggest surprise,

**[00:13:59]** and maybe this will surprise you,

**[00:14:01]** is that it actually happened. I couldn't believe it,

**[00:14:03]** but within a year I managed

**[00:14:05]** to rearrange everything like this.

**[00:14:07]** Since then, I like to show people this picture,

**[00:14:09]** or say it, and Bill Gates says it too,

**[00:14:11]** who is much smarter than me,

**[00:14:13]** that people greatly overestimate what they can handle in a day.

**[00:14:15]** Every day I write a to-do list

**[00:14:17]** and every day I don't finish it. Every single day.

**[00:14:19]** I missed it again.

**[00:14:21]** But I think people seriously underestimate

**[00:14:23]** what can be achieved in a lifetime or a few years.

**[00:14:25]** And now, if by chance you want to try the same,

**[00:14:27]** here's a little hint, since I'm a teacher,

**[00:14:29]** I keep trying to push people towards what

**[00:14:31]** I think is good.

**[00:14:33]** So for me, if you want to design

**[00:14:35]** your ideal life, if you don't have one,

**[00:14:37]** you almost look like you do,

**[00:14:39]** but if you don't, then ask yourself,

**[00:14:41]** how many hours do I want to work,

**[00:14:43]** what do I want to do. Also think about

**[00:14:45]** how often you want to be with family, friends,

**[00:14:47]** what hobbies you want to have, how often you exercise,

**[00:14:49]** run, when you go for coffee.

**[00:14:51]** Who are you? Describe who you are,

**[00:14:53]** because for me, when you keep some kind of label,

**[00:14:55]** you get closer to it and say some

**[00:14:57]** specific numbers, like how much you earn,

**[00:14:59]** how many hours you work, how many kilometers you run,

**[00:15:01]** and so on.

**[00:15:03]** And then you just need to write it down,

**[00:15:13]** crazy as it sounds, I didn't believe this Ferris thing either,

**[00:15:15]** but when it happened to me, it can definitely happen to you too.

**[00:15:17]** My friend says, you know, the impossible,

**[00:15:19]** is only what you don't try, so

**[00:15:21]** I suggest you try it if you want.

**[00:15:23]** Now, since I started with a team, as I said,

**[00:15:25]** about 20 people, just for the record,

**[00:15:27]** if you want to have a big vision

**[00:15:29]** and want to fulfill it, it's definitely good not to do it alone.

**[00:15:32]** At one point, I actually felt

**[00:15:34]** I couldn't work any harder,

**[00:15:36]** that I couldn't put in more input.

**[00:15:38]** Input is what you can put into something,

**[00:15:40]** like energy or work.

**[00:15:42]** And when you do it alone, at some point,

**[00:15:44]** I think you hit a ceiling.

**[00:15:46]** Today, maybe AI can help you,

**[00:15:48]** It had intelligence, but not back then.

**[00:15:50]** And I still think it's not for everything.

**[00:15:52]** But I realized something, and it helped me a lot,

**[00:15:55]** that if someone else does some things for you,

**[00:15:58]** the output can be bigger,

**[00:16:00]** you can change more things in the world,

**[00:16:02]** even though you work the same.

**[00:16:04]** At first, when people told me,

**[00:16:06]** you have to delegate, I thought these things.

**[00:16:08]** And maybe you think the same, like, hey, no one is like me.

**[00:16:10]** They just aren't, they're not like that.

**[00:16:12]** Then I thought, I don't know who the right people are for it.

**[00:16:14]** Then, hey, before I explain to those people

**[00:16:16]** how to do it, I could have done it three times myself.

**[00:16:18]** That was the dumbest thing, but I thought it.

**[00:16:20]** Then I thought, it's expensive.

**[00:16:22]** People want money to help me.

**[00:16:24]** And then I felt like it was a scam.

**[00:16:26]** If I don't edit the video for you like for me,

**[00:16:28]** then it's a scam that some Šimon edited it.

**[00:16:30]** So I didn't want to do any of that.

**[00:16:32]** But at some point, I felt,

**[00:16:34]** like this young lady here.

**[00:16:36]** The problem was, unlike that young lady,

**[00:16:38]** or maybe it would be weird if it was much better,

**[00:16:40]** anyway, I understood that no one would pay for me,

**[00:16:42]** that I would undress myself.

**[00:16:44]** So that wasn't really an option.

**[00:16:46]** Then I remembered something I had for years,

**[00:16:48]** I taught for thirteen years here in Brno in Husovice at Gimpl,

**[00:16:50]** and what I kept telling my students,

**[00:16:52]** my parents, and I kept running into this,

**[00:16:55]** that if a child, in my opinion,

**[00:16:57]** has, say, a D in geography and biology,

**[00:16:59]** and an A in Czech, math, and English,

**[00:17:02]** a typical parent or even a teacher says,

**[00:17:05]** here's a D, work on it,

**[00:17:07]** you have to improve this because you're not good at it.

**[00:17:09]** And I said, but they will never make a living from that,

**[00:17:11]** they will never do it.

**[00:17:13]** This is how we'll all create average results.

**[00:17:15]** This person might try really hard

**[00:17:17]** and has a B in biology,

**[00:17:19]** ends up with us at Gimpl and never wants to have anything to do with biology,

**[00:17:22]** because they hate it, they're not good at it, and have no ambition in it.

**[00:17:25]** And I actually said, no, focus on Czech and English,

**[00:17:29]** because that's what you enjoy, where you have the most passion,

**[00:17:32]** and where you can be unique.

**[00:17:34]** And what I advised those kids to focus on,

**[00:17:37]** or the kids aged 15 to 18,

**[00:17:39]** I actually advised myself the same.

**[00:17:48]** And that was a very important realization for me.

**[00:17:51]** To say, what am I good at and want to do,

**[00:17:53]** and I can delegate all the other things.

**[00:17:56]** And again, maybe if you're looking at me now, you think, that's obvious,

**[00:17:59]** but it wasn't obvious to me back then.

**[00:18:01]** And it really helped me start delegating things, like accounting.

**[00:18:05]** I'm bad with numbers, I don't see them, I don't enjoy it.

**[00:18:08]** And for a long time, I also thought that if I don't enjoy it, no one does.

**[00:18:11]** But I definitely found out that she enjoys looking at my numbers.

**[00:18:13]** Or Anička, my assistant, loves spreadsheets.

**[00:18:15]** And I never wanted to let anyone make spreadsheets for me,

**[00:18:17]** because I thought it was evil.

**[00:18:19]** Anyone who sees a spreadsheet must want to cry like I do.

**[00:18:21]** But Anička looks at a spreadsheet and almost experiences,

**[00:18:23]** how should I say, some kind of nirvana of happiness.

**[00:18:25]** And when you manage to attract people like this,

**[00:18:27]** who are great at something different than you,

**[00:18:29]** the team can really work well.

**[00:18:31]** Another recommendation and something

**[00:18:33]** that helped me a lot is the book Buy Back Your Time.

**[00:18:35]** It hasn't been published in Czech yet,

**[00:18:37]** maybe not even known, I don't know.

**[00:18:39]** Anyway, one of the main principles is

**[00:18:41]** that you don't hire people just to handle more work,

**[00:18:43]** but to buy back your time.

**[00:18:45]** So I started thinking not about

**[00:18:47]** growing more as a company,

**[00:18:49]** or having more money.

**[00:18:53]** I wanted to have more money, I wanted to have more time,

**[00:18:55]** I want to play with my daughter, I want to go for a run,

**[00:18:57]** I want to make my own friends, I want to talk with my wife,

**[00:18:59]** and keep doing my job well.

**[00:19:01]** And that is the goal of my business,

**[00:19:03]** to buy back my time.

**[00:19:05]** And he has this picture there,

**[00:19:07]** it really spoke to me,

**[00:19:09]** which is that you do things,

**[00:19:11]** and you keep doing them and it grows to your workload.

**[00:19:13]** And my experience is that people only change when it hurts.

**[00:19:15]** So we hit the point where it hurts.

**[00:19:17]** That you can't keep up, you're exhausted, people at home tell you,

**[00:19:19]** that you're scattered, that you have no time,

**[00:19:21]** so the pain comes. And pain is great,

**[00:19:23]** because it forces you to think.

**[00:19:25]** And then he adds something, and it really helped me do an audit.

**[00:19:27]** Basically to say, what all am I doing,

**[00:19:29]** like everything I do for work,

**[00:19:31]** and then to ask myself, what am I really good at,

**[00:19:33]** what makes sense to me,

**[00:19:35]** and what doesn't.

**[00:19:37]** And what doesn't,

**[00:19:39]** you can either delegate or stop doing.

**[00:19:41]** Then you audit the transfer, you see it goes down.

**[00:19:43]** That you're suddenly less busy because you're not doing some things.

**[00:19:45]** And at that moment, and this seems very important to me,

**[00:19:47]** I fill it with something where you have the greatest added value.

**[00:19:49]** Whether you bring the best things to the world,

**[00:19:51]** or it's the best for the company,

**[00:19:53]** or you are happiest doing it.

**[00:19:55]** Because, from my experience, no one can

**[00:19:57]** make action-oriented people do nothing.

**[00:19:59]** If you just free up time,

**[00:20:01]** you won't leave it empty.

**[00:20:00]** You'll fill it with something else anyway. It always happens, it's just good to fill it with something meaningful.

**[00:20:05]** Here is proof of how I did it, so this is my notebook where I wrote down all the things,

**[00:20:09]** I was doing back then. I do this regularly, but this is my first version,

**[00:20:13]** where I wrote down, but I don't know, I teach one-on-one, you probably won't read this,

**[00:20:16]** but the most important thing is that I do mastermind, I do a series, I do podcasts

**[00:20:20]** and I wrote down from one to ten how much I enjoy it, that's the first column,

**[00:20:23]** how much joy it brings me. The second is how much money it brings me,

**[00:20:27]** again from one to ten, because it would be nice if you only did what you enjoy,

**[00:20:32]** but if no one pays you for it, it's unsustainable in the long run.

**[00:20:35]** Then I added a third concept, which is how much value it brings to the world,

**[00:20:39]** how much it makes the world a better place. Because there can be something that isn't well paid,

**[00:20:43]** doesn't really excite you, but if it truly helps the world, then for me it's worth doing.

**[00:20:46]** I added these three up and wrote down the top five, those are the things

**[00:20:50]** I wanted to do the most, to which I wanted to give my attention,

**[00:20:53]** and on the other hand, I stopped doing some things. For me, for example,

**[00:20:56]** I stopped answering emails like, I lost my password, what should I do,

**[00:21:00]** or can the invoice be issued in euros, and so on. This was one of the things,

**[00:21:05]** but I also stopped teaching, for example, corporate training,

**[00:21:09]** because it wasn't among the top priorities, so that helped me realize it.

**[00:21:15]** Another thing that helped me a lot and was pleasant,

**[00:21:18]** whether you run a company, a nonprofit, a scout group, anything,

**[00:21:21]** I really like the idea from Jim Collins in the book Good to Great,

**[00:21:24]** where he says the main thing is to get the right people on the bus.

**[00:21:27]** I often felt before that people say, we need a goal,

**[00:21:30]** you inspire people and head there, but then when you arrive with those people,

**[00:21:33]** say your goal is to make the best learning app,

**[00:21:36]** thousands of vocabulary words, now you create it, it's done, and the people say,

**[00:21:39]** I'm leaving your team or the bus,

**[00:21:42]** because they reached the goal. So the question is, how do I have those 20 people in the company,

**[00:21:45]** so that it's so nice together on the bus that we don't care,

**[00:21:48]** if it's only to Paris, and if there's the Olympics in Paris, we turn around

**[00:21:51]** and go to Brussels instead and no one minds, because we enjoy being together.

**[00:21:54]** That's what I base myself on. It doesn't always have to be good

**[00:21:57]** for the company, I personally say it's a bit strange

**[00:22:00]** that no one ever left, only people come in, but it's because

**[00:22:03]** I really want us to enjoy being together and to have the right people

**[00:22:07]** on the bus and to let them switch roles.

**[00:22:10]** For example, Domča, the star of my team, started by sending socks.

**[00:22:13]** I thought, if she managed the Czech Post, she can handle almost anything.

**[00:22:17]** And now she actually manages many things in the company, so people can switch roles,

**[00:22:20]** but I'm glad when there are people on the bus I like being with.

**[00:22:23]** Sometimes I imagine if I got stuck with them in an elevator,

**[00:22:26]** if it wouldn't be awkward, or if we went somewhere for a weekend,

**[00:22:28]** would I not pray for a rescue.

**[00:22:30]** This is also important to me in business.

**[00:22:33]** Another thing I really like to tell people in the team,

**[00:22:38]** or if you have some organization or team, but I also say it to myself.

**[00:22:41]** I read this, I’m a bit stuck in this mindset every morning.

**[00:22:43]** And that is, I have a vision.

**[00:22:45]** My vision is that I help people focus on English.

**[00:22:47]** I want to get Czech people talking.

**[00:22:49]** So we’ll be famous when some tourists come here

**[00:22:51]** to Chytolík’s weapons.

**[00:22:52]** It’s not about that, it’s rarer, but when they come,

**[00:22:54]** they should say, wow, everyone here speaks English.

**[00:22:57]** The lady in the toilets, the guy selling sausages,

**[00:23:00]** everyone here speaks great English.

**[00:23:02]** That’s kind of my vision.

**[00:23:03]** Then to inspire people to dream big dreams

**[00:23:05]** and spread joy and love.

**[00:23:07]** It sounds very cheesy, but I’d be lying if I left it out.

**[00:23:12]** And I tell this to the team at every call,

**[00:23:15]** I keep repeating it, I keep reading it myself,

**[00:23:17]** so we don’t forget why we do it.

**[00:23:18]** Because when you start a business,

**[00:23:20]** you keep looking at numbers, cash flow, and turnover,

**[00:23:22]** and who earns what.

**[00:23:23]** And it’s very easy to forget why you do it, so I keep reading it over and over.

**[00:23:25]** Here I have a note that we shouldn’t forget this.

**[00:23:29]** Cookies are those, what do you call them in Czech,

**[00:23:34]** in English they are biscuits, those cookies.

**[00:23:36]** And that’s because I once read about Domborc,

**[00:23:38]** and it seemed to me that this happens to almost everyone

**[00:23:40]** who starts a bigger business.

**[00:23:42]** He baked great cookies and everyone loved them.

**[00:23:43]** They said, this is awesome, it’s great, he kept selling out.

**[00:23:46]** He thought, I can’t keep up.

**[00:23:48]** So he hired the first person to help with baking,

**[00:23:49]** then the second, they trained them, then the third,

**[00:23:51]** then suddenly people from cafes came, asking if they could sell

**[00:23:53]** such cookies, so he started making even more,

**[00:23:55]** he rented a hall where they baked.

**[00:23:57]** He dealt with suppliers, people, contracts,

**[00:23:59]** then he opened another place and suddenly he sits and says,

**[00:24:03]** I am terribly tired.

**[00:24:05]** And I have no joy in life at all, what happened?

**[00:24:07]** And then I remembered, damn, I started baking those cakes

**[00:24:10]** or those cookies, because I really enjoy baking cookies,

**[00:24:13]** I mean baking cookies, and now I do everything to bake cookies.

**[00:24:16]** I actually run a big company, but I never wanted that,

**[00:24:18]** I wanted to bake cookies, so I try

**[00:24:20]** really hard to protect that part of my business,

**[00:24:22]** that I get excited when I can talk to people and tell them

**[00:24:24]** how great English is, or shoot videos,

**[00:24:26]** create new courses, and I really make sure

**[00:24:28]** to do this, so I don't become

**[00:24:30]** a full-time CEO managing 20 people,

**[00:24:32]** but stay exactly what I enjoy most about it,

**[00:24:36]** because in my opinion, otherwise you can't sustain it long-term,

**[00:24:39]** and it's a recipe for burnout and misery.

**[00:24:42]** Another thing that really helps me be happy in life

**[00:24:45]** and I try to apply it to the people on my team,

**[00:24:48]** even if they don't want it, I take care of them more than they want,

**[00:24:51]** there's a theory, science actually says there are three things

**[00:24:54]** to be happy in life, and we can say it applies at work too,

**[00:24:57]** the first is competence.

**[00:24:59]** Competence means doing something you are good at,

**[00:25:01]** because if I were painting pictures,

**[00:25:03]** people would come to me, but if I painted them,

**[00:25:05]** even if they paid me, I know,

**[00:25:07]** that I'm really bad at painting and it's hard to be happy in life

**[00:25:10]** when you know you make a living doing something you're really bad at,

**[00:25:21]** it's explained more scientifically there,

**[00:25:23]** but basically you are good at what you do.

**[00:25:25]** The second is relatedness, or it's on the right there,

**[00:25:28]** and that means having a good relationship with the people

**[00:25:30]** you work with or in your environment,

**[00:25:32]** because if you do work that fulfills you,

**[00:25:34]** but you hate the people you're with,

**[00:25:36]** it's hard to be happy long-term,

**[00:25:38]** so I think it's necessary to have close relationships with those people,

**[00:25:40]** to be satisfied, whether it's family, friends, or a team.

**[00:25:43]** And then autonomy.

**[00:25:45]** People need some autonomy in what they do.

**[00:25:47]** If someone just tells you what to do,

**[00:25:49]** and you just do it, then you're a robot.

**[00:25:51]** To be happy, you need the option

**[00:25:53]** to think, this is a great idea, I should have tried it this way,

**[00:25:55]** and the chance to actually do it.

**[00:25:56]** Sometimes I experience this with my team, when people come with something

**[00:25:58]** that I think is complete nonsense.

**[00:25:59]** But when they come with something that is nonsense,

**[00:26:01]** first time, second time, third time, I think,

**[00:26:03]** I can't tell them three times not to do it,

**[00:26:05]** because through this they come up with ideas.

**[00:26:07]** So sometimes I decide we'll do something

**[00:26:09]** that I think is complete nonsense.

**[00:26:10]** So the people see that I listen to them.

**[00:26:12]** And almost always we prove that it’s not nonsense.

**[00:26:14]** So one of our best-selling courses,

**[00:26:16]** why people like it and why it works,

**[00:26:18]** is exactly like this, when the girls came to me.

**[00:26:20]** And I thought it was nonsense.

**[00:26:22]** But I should let them do it.

**[00:26:24]** Besides, they are so talented when they came up with it.

**[00:26:26]** It’s a great course called English Slowly.

**[00:26:28]** And basically, it teaches completely differently than I would teach anything.

**[00:26:30]** But people love it.

**[00:26:31]** So for me, it’s good to give people that chance.

**[00:26:33]** Or find places where you can change the world.

**[00:26:35]** Sometimes you’re not just a small cog in the machine,

**[00:26:37]** but you actually see the result.

**[00:26:39]** And when these three things come together, I think,

**[00:26:41]** and according to various things, it’s a recipe for happiness.

**[00:26:43]** And when it comes to managing a company or organization,

**[00:26:45]** it seems the same to me.

**[00:26:47]** Whether it’s organizing camps, which I did for years,

**[00:26:49]** and enjoyed, or anything else.

**[00:26:53]** Maybe you’ve noticed, if you’ve flown,

**[00:26:55]** that there’s this kind of picture on the plane.

**[00:26:57]** It caught my attention and I really like it,

**[00:26:59]** because they say that on a plane,

**[00:27:01]** when the oxygen runs out,

**[00:27:03]** you put on your mask first, and only then help others.

**[00:27:05]** You even have to help your own children only afterwards.

**[00:27:07]** Because if you suffocate,

**[00:27:09]** the child can't put on the mask themselves, they can't help themselves anymore.

**[00:27:11]** You actually have to think, you can't give what you don't have.

**[00:27:13]** And that really helps me to be selfish.

**[00:27:15]** So I simply sleep well,

**[00:27:17]** exercise regularly, eat well,

**[00:27:19]** go out for a beer with friends,

**[00:27:21]** go for walks, play with neighbors,

**[00:27:23]** because if I didn't have this, I would be a burned-out boss,

**[00:27:25]** and the whole company would suffer. Or as a teacher.

**[00:27:27]** You’ve probably all experienced that teacher

**[00:27:29]** who comes into the classroom with the attitude

**[00:27:31]** my day has been crap so far, so will this one.

**[00:27:33]** And that's not good.

**[00:27:35]** So in my opinion, it’s just about being selfish in quotes,

**[00:27:37]** taking care of the basics,

**[00:27:40]** and hanging out with people who are okay.

**[00:27:42]** Here is some recommended reading.

**[00:27:44]** If you're interested, you can take a photo now,

**[00:27:47]** or pause if you can,

**[00:27:49]** but I think you definitely read even better books.

**[00:27:52]** These are the ones that helped me the most.

**[00:27:55]** And now we get to my beloved English,

**[00:27:58]** and here are about ten top tips on how to learn English.

**[00:28:01]** So let's go.

**[00:28:03]** First, surround yourself with English.

**[00:28:05]** That might sound trivial, but I clearly remember

**[00:28:08]** when it hit me.

**[00:28:10]** I started learning English.

**[00:28:12]** I was riding a tram in Brno,

**[00:28:14]** and there was a cute Roma child running around,

**[00:28:17]** shouting various things at the tram.

**[00:28:19]** They shouted in Roma and Czech.

**[00:28:21]** They completely switched between the two languages as a small child,

**[00:28:24]** and it was fine.

**[00:28:26]** And I thought, how is it possible that English is so hard for me,

**[00:28:29]** and this child clearly looks younger.

**[00:28:36]** And without having any online courses or anything like that.

**[00:28:41]** And I realized he is surrounded by the language.

**[00:28:43]** He regularly soaks up both languages,

**[00:28:45]** and then produces them.

**[00:28:47]** And I think, or the same with English children.

**[00:28:49]** You enter an English family, and by four years old

**[00:28:51]** they speak fluently without a single textbook,

**[00:28:53]** without attending courses or having special tools,

**[00:28:55]** because they are surrounded by it.

**[00:28:57]** And I decided that, and it really helped me back then.

**[00:28:59]** I recommend the same to you.

**[00:29:01]** The more of it there is around you,

**[00:29:03]** the more you soak it in,

**[00:29:05]** then you can produce it.

**[00:29:07]** Each thing is like a drop,

**[00:29:09]** but you surely know the motivational saying,

**[00:29:11]** that every sea is made of drops,

**[00:29:13]** so every drop counts.

**[00:29:15]** Now some specific tips.

**[00:29:17]** Change your phone to English, your computer,

**[00:29:19]** basically all electronic devices.

**[00:29:21]** Whenever you use them, you see English there,

**[00:29:23]** if you already have social media and use it,

**[00:29:25]** start following things that interest you in English.

**[00:29:27]** If you casually talk about football, start following people

**[00:29:29]** who write about football in English,

**[00:29:31]** or your favorite Premier League club, if you love, I don't know,

**[00:29:33]** business, then start following people

**[00:29:35]** who write nice things about business in English.

**[00:29:37]** At least when you go there, you see English.

**[00:29:39]** Write in English.

**[00:29:41]** For example, I write,

**[00:29:53]** when it was extreme, it was very hard for me

**[00:29:55]** to remember the word leek

**[00:29:57]** and yeast, which I regularly bought.

**[00:30:00]** So I always said a little rhyme and wrote it in my phone,

**[00:30:04]** it told me it’s spelled e a s t, so I wrote e a s t,

**[00:30:08]** then leek, leek, and l e e k, I come to the store with my shopping list,

**[00:30:13]** I say l e e k, if I don’t know, I take out my phone, write l e e k, leek.

**[00:30:18]** This happened in my world over 50 times, so I’m not exaggerating,

**[00:30:21]** I’m not the sharpest, as you probably already realized,

**[00:30:23]** from this Breznanec and the performance.

**[00:30:25]** I kept doing it over and over, but thanks to that I learned

**[00:30:27]** basically all the basic stages of business.

**[00:30:29]** So write yourself a real list, tasks, when I write what I have to do,

**[00:30:32]** I write it in English, quite often I still run into the fact

**[00:30:34]** that I don't know how to say it, so I google it again,

**[00:30:36]** or put it in a dictionary, the task list gets recorded,

**[00:30:39]** when you have to do it, it forces you to remember.

**[00:30:41]** I kept a diary for a long time, now I have a little break,

**[00:30:56]** for example Netflix, for me the best, I might talk about it more,

**[00:30:58]** but watch in English with English subtitles.

**[00:31:00]** If you watch something in English with Czech subtitles,

**[00:31:02]** it's completely useless.

**[00:31:03]** You might as well watch it in Czech if you did that.

**[00:31:06]** Like this, if you like the sound of English,

**[00:31:08]** or you feel cool, that's good,

**[00:31:09]** but for language learning it's useless.

**[00:31:11]** It needs to be English with English subtitles.

**[00:31:15]** And on your nightstand, just put English books.

**[00:31:17]** I was really fascinated, maybe you've heard about the research,

**[00:31:20]** I think it was a Boston hospital,

**[00:31:22]** where they wanted people in the cafeteria to drink water,

**[00:31:24]** instead of Coca-Cola.

**[00:31:25]** They tried different tricks to motivate people,

**[00:31:27]** and measured how many people bought water or Coca-Cola.

**[00:31:29]** They tried motivational posters,

**[00:31:31]** or different price tags, tried various things.

**[00:31:33]** And in the end it turned out, maybe it surprises you like it did me,

**[00:31:36]** that it was enough for the water to be on top and Coca-Cola below.

**[00:31:38]** People just saw the water in front of them

**[00:31:40]** and to get Coca-Cola they had to bend down into the fridge

**[00:31:42]** and they stopped buying Coca-Cola.

**[00:31:43]** And why are we so lazy?

**[00:31:44]** The same works with you.

**[00:31:45]** If you put only a simplified English book on your nightstand

**[00:31:48]** and leave your phone in the kitchen and come to bed,

**[00:31:50]** now you lie there and only have that book,

**[00:31:52]** there are few people who are so determined

**[00:31:54]** that they get up from their own bed, go to the kitchen,

**[00:31:56]** turn off their phone and bring it back

**[00:31:58]** or they bring a Czech book.

**[00:32:00]** Or if you're going on vacation, just pack an English book, nothing else.

**[00:32:02]** And on the plane, you have it in airplane mode.

**[00:32:04]** So when your motivated, smart self

**[00:32:06]** outsmarts the lazy and future self, that's great.

**[00:32:08]** Also, you can put on your phone's home screen

**[00:32:12]** apps that remind you you want to learn English.

**[00:32:14]** For beginners, Duolingo is great,

**[00:32:16]** I'll talk more about apps later, but when you see it right away

**[00:32:18]** on your phone's first screen,

**[00:32:20]** you'll say, oh, I wanted to learn English.

**[00:32:22]** Plus, Duolingo nags you, you know,

**[00:32:24]** it makes you feel bad for not practicing.

**[00:32:26]** Put my book in the bathroom,

**[00:32:28]** so when you go there and sit down, you see the book.

**[00:32:30]** You can open it with me. Yesterday, my friend Míša

**[00:32:32]** sent me a photo from her friend's bathroom,

**[00:32:34]** where she found my book. So congrats to Míša and her friend

**[00:32:37]** for good bathroom use. You can also make

**[00:32:39]** an English bulletin board. I'm not really into that,

**[00:32:42]** but many of my students told me it helped them a lot,

**[00:32:44]** they make a board with, for example, a photo

**[00:32:46]** of the British queen, a photo of New York, where they want

**[00:32:48]** to go on vacation, some vocabulary or a motivational quote,

**[00:32:50]** and they walk by it every day and it motivates them.

**[00:32:53]** That doesn't work for me, but I know plenty of smart people

**[00:32:56]** who it does. You can also sign up for my newsletter,

**[00:32:59]** and I'll immediately send you some planners and you won't

**[00:33:01]** get rid of me, you'll keep getting tips on how to study

**[00:33:03]** and keep learning, and that's a good tip.

**[00:33:07]** Another thing you should start doing, in my opinion,

**[00:33:09]** is start speaking English. And now, yes, right now.

**[00:33:12]** Most people, for some reason, separate speaking English

**[00:33:15]** from the rest of the world. I often ask people,

**[00:33:19]** they come and say, I want to improve my English.

**[00:33:21]** I ask, what exactly do you want? They say, I want to

**[00:33:23]** speak, just communicate with people, chat, be on vacation,

**[00:33:25]** just not be stressed when someone talks to me,

**[00:33:27]** and I don't know what to say. I ask, so what do you do?

**[00:33:29]** They say, I read books, do grammar,

**[00:33:31]** I'm looking at your online courses. I say, aha, so you do everything

**[00:33:34]** except what you want to improve in. That makes no sense at all.

**[00:33:36]** It's like someone saying they want to learn to swim

**[00:33:38]** and watching documentaries about swimming, maybe going to the world swimming championship,

**[00:33:42]** and now they watch an online swimming course,

**[00:33:44]** but never get into the water. And we all understand that makes no sense,

**[00:33:47]** but for some reason, people think about learning like that.

**[00:33:51]** And now learning, and this is good to realize, is a skill in English,

**[00:33:54]** maybe it's easier to separate skill and knowledge.

**[00:33:57]** Skill is ability, and knowledge is information. Knowledge is like knowing that 12,

**[00:34:00]** 12 gold coins were Sicilian, we can't do anything about it, but I know it.

**[00:34:02]** That's knowledge. But speaking is in the same part of the brain

**[00:34:05]** as swimming, riding a bike, or driving a car.

**[00:34:07]** It's a skill, something I can do. It's not knowledge.

**[00:34:10]** And you have to approach it that way. To learn to ride a bike,

**[00:34:13]** you have to ride a bike. It won't work without that. And soon it becomes second nature,

**[00:34:16]** like I get it, and it happens automatically. The same goes for swimming or driving.

**[00:34:19]** If you remember, if you have a driver's license, like I do,

**[00:34:22]** when I sat in the car, I thought, this won't work, I have two feet,

**[00:34:25]** there are three pedals here. And you have the steering wheel,

**[00:34:28]** sometimes you have to let go and grab the gear stick,

**[00:34:31]** you have to use the turn signal, look ahead,

**[00:34:34]** left, right, watch the signs, check the mirrors.

**[00:34:37]** And I felt like this will never work. It just won't.

**[00:34:41]** I wanted to cry and run away from the car, but soon,

**[00:34:44]** if any of you drive, you know that you think about where you're going

**[00:34:47]** and no longer about first gear, second gear, clutch, you do it automatically.

**[00:34:50]** It's exactly the same with speaking.

**[00:34:52]** You think about what you want to say, not about past perfect tense,

**[00:34:55]** or past perfect continuous tense,

**[00:34:58]** and whether the preposition should be there, or the indefinite article, because that doesn't happen.

**[00:35:01]** You actually speak just like when you drive a car.

**[00:35:03]** The only thing needed is to do it long enough, just like driving a car.

**[00:35:07]** And then it happens. And that's where we're headed.

**[00:35:09]** And that's why I come back to the point that you need to start speaking,

**[00:35:11]** because without that, you'll never get fluent.

**[00:35:13]** Some people tell me they'll speak once they can speak.

**[00:35:17]** And I say that's like a child saying, I'll start walking once I can walk.

**[00:35:19]** I'll just lie here, not embarrass myself by falling,

**[00:35:21]** and crawling on all fours, I'll just lie here,

**[00:35:23]** And then one day I wake up and start walking.

**[00:35:25]** And everyone says, aha, that's nonsense, Broňa.

**[00:35:27]** It's the same with your speaking.

**[00:35:28]** Because everyone who speaks well today once spoke badly,

**[00:35:30]** they just spoke long enough. So it's good to know that.

**[00:35:33]** By the way, all people in the world make the same mistakes.

**[00:35:35]** That's not well known either.

**[00:35:36]** Even children of native speakers make exactly the same mistakes.

**[00:35:38]** For example, they omit 's' in the third person.

**[00:35:40]** They might say, 'mami work.'

**[00:35:41]** And then all children comfortably start saying, 'mami works.'

**[00:35:43]** And there's no stress about it.

**[00:35:45]** This is called a developmental stage.

**[00:35:46]** Everyone makes the same mistakes.

**[00:35:47]** And everyone has to go through them.

**[00:35:48]** No one in the world can skip them.

**[00:35:50]** Not even kids in America, not even kids in Britain, and not you either.

**[00:35:52]** So that feeling of 'I'm awkward and I speak badly'

**[00:35:55]** is best to ignore, because everyone feels that way.

**[00:35:59]** The third tip is to learn phrases.

**[00:36:01]** Not individual words.

**[00:36:02]** I have this picture here because it's like Lego.

**[00:36:05]** Imagine building a Lego castle

**[00:36:07]** from the smallest individual pieces,

**[00:36:09]** all one by one,

**[00:36:10]** it would take forever.

**[00:36:11]** But if you have big pieces, it goes faster.

**[00:36:13]** Now, these are called chunks of language in English.

**[00:36:16]** And chunks of language are, for example, quite good,

**[00:36:19]** what's your name, right.

**[00:36:20]** In my opinion, if I told someone to ask their name,

**[00:36:22]** each of you would definitely say, what's your name.

**[00:36:24]** But if you think about it, in Czech it's 'jak se jmenuješ' (how do you call yourself).

**[00:36:27]** And now, how is 'how', right?

**[00:36:29]** And you'd have to say, 'how do you call yourself, wait.'

**[00:36:31]** And 'how' means 'jak', but if I'm asking about a specific thing,

**[00:36:34]** not a degree or manner, we use 'what' instead of 'how'.

**[00:36:36]** Then you have to say, 'you call yourself,' so what is your name,

**[00:36:42]** but there we use the auxiliary verb 'is',

**[00:36:45]** which also has meaning and I put it before the subject,

**[00:36:47]** so there has to be is.

**[00:36:48]** Then you say yours and how to your and then name.

**[00:36:50]** And all these things have to happen in your head,

**[00:36:52]** so you can blurt it out.

**[00:36:53]** This is how people speak when they use these individual words.

**[00:36:56]** But when you have the chunk, you just say what's your name?

**[00:36:58]** And you don't think about what it's made of.

**[00:37:00]** And the more chunks of language you learn, especially at the beginning,

**[00:37:03]** the more natural it is for you to speak.

**[00:37:06]** It's easier, it's faster.

**[00:37:08]** It's not some trick.

**[00:37:11]** When I read about how they prepared,

**[00:37:13]** for example, spies during World War II,

**[00:37:15]** who were sent abroad,

**[00:37:16]** and they wanted them to sound natural even though they weren't locals,

**[00:37:18]** they learned exactly this way.

**[00:37:19]** They learned whole sentences,

**[00:37:20]** practiced saying them with the right accent,

**[00:37:21]** so they wouldn't hesitate and would sound natural.

**[00:37:23]** So just practically,

**[00:37:27]** when you write things down in a vocabulary notebook

**[00:37:28]** or in some app,

**[00:37:30]** try today to write just how,

**[00:37:31]** but add how are you.

**[00:37:34]** Good time.

**[00:37:37]** Listen more and imitate what you hear.

**[00:37:38]** That's great for sounding natural.

**[00:37:41]** That's how little kids actually learn.

**[00:37:42]** They can't read or write,

**[00:37:43]** and you as parents speak to them,

**[00:37:45]** and they repeat after you,

**[00:37:47]** picking up the right accent and how to speak.

**[00:37:48]** This is a bit of a digression,

**[00:37:49]** not in this presentation,

**[00:37:53]** but if any parents are watching us,

**[00:37:54]** or if you are parents here,

**[00:37:55]** kids actually learn at a young age,

**[00:37:57]** it's called learning, but it's always acquisition,

**[00:38:04]** that they actually accept the language,

**[00:38:05]** and small children are used to

**[00:38:07]** not understanding at all.

**[00:38:08]** They have no understanding of Czech.

**[00:38:09]** If you say, for example,

**[00:38:10]** brain and breakfast,

**[00:38:11]** it didn't affect my cognitive understanding,

**[00:38:14]** as I had hoped,

**[00:38:16]** the child has no idea what you're talking about,

**[00:38:17]** but they're not stressed at all.

**[00:38:18]** Maybe you've noticed,

**[00:38:19]** you have a one-year-old and you say something to them,

**[00:38:20]** and they're completely calm,

**[00:38:21]** because they're used to not understanding.

**[00:38:22]** For us, it's a strange concept.

**[00:38:23]** But whether you speak Czech to them,

**[00:38:24]** or English,

**[00:38:25]** it doesn't matter to me,

**[00:38:26]** maybe you've noticed sometimes,

**[00:38:27]** when desperate parents,

**[00:38:28]** and I did it too,

**[00:38:30]** which has some YouTube videos,

**[00:38:31]** just so they don't scream on the whole bus,

**[00:38:32]** I sometimes look and say,

**[00:38:33]** if they're watching Romanian,

**[00:38:34]** and the child doesn't care at all,

**[00:38:35]** because they're used to

**[00:38:36]** not understanding.

**[00:38:37]** And that's why it's great at this moment

**[00:38:38]** to introduce English to them,

**[00:38:39]** because for them it's completely natural

**[00:38:41]** and they don't stress about it at all

**[00:38:42]** and they repeat what they hear.

**[00:38:44]** And now many Czech parents tell me,

**[00:38:45]** but I don't want,

**[00:38:46]** my child to speak badly like me.

**[00:39:01]** She speaks like Peppa Pig,

**[00:39:02]** who speaks perfectly.

**[00:39:03]** That means if your children

**[00:39:04]** They will have some songs, fairy tales,

**[00:39:06]** and similar quality English,

**[00:39:08]** so they will catch the good English.

**[00:39:10]** So for me, it's a great

**[00:39:11]** and simple way

**[00:39:12]** to help them with it.

**[00:39:13]** If you have small children,

**[00:39:14]** help them with English.

**[00:39:15]** At four years old, in my opinion,

**[00:39:16]** they will then speak fluent English

**[00:39:18]** without any stress

**[00:39:19]** and with a great accent.

**[00:39:20]** Around puberty, something changes in our brain

**[00:39:22]** and in our body,

**[00:39:24]** and then you can never sound

**[00:39:25]** except for minimal exceptions,

**[00:39:27]** super talented people,

**[00:39:28]** like native speakers.

**[00:39:29]** So even when I come somewhere

**[00:39:30]** and say hello,

**[00:39:31]** they ask me,

**[00:39:32]** where are you from?

**[00:39:33]** And I say, damn.

**[00:39:34]** I worked in Ireland,

**[00:39:35]** well, sorry,

**[00:39:36]** I also worked in Ireland,

**[00:39:37]** but I worked in Scotland

**[00:39:38]** for a year in a shop.

**[00:39:39]** And I always said hello,

**[00:39:40]** and they said,

**[00:39:41]** where are you from?

**[00:39:43]** So the locals wouldn't realize

**[00:39:44]** that I'm not from Scotland.

**[00:39:45]** So I said,

**[00:39:46]** you laugh at your friend,

**[00:39:47]** who sold with me.

**[00:39:48]** Say hello, she says hello.

**[00:39:50]** I'll repeat it, you tell me,

**[00:39:51]** if it's correct.

**[00:39:52]** I say hello, she says no.

**[00:39:53]** Hello, no.

**[00:39:54]** Hello, hello.

**[00:39:55]** So I was struggling for about a week

**[00:39:56]** just to learn one word.

**[00:39:57]** And no, no,

**[00:39:58]** I couldn't manage it.

**[00:39:59]** So we come to Scotland.

**[00:40:00]** It's pointless to struggle with it at some point.

**[00:40:02]** Accent is OK, everyone has one.

**[00:40:04]** Have you ever listened to Arnold, an icon for many people,

**[00:40:06]** one of the most successful people in the world in three different careers?

**[00:40:09]** When you hear him, he has a worse accent

**[00:40:11]** than the vast majority of my students at GIMPl.

**[00:40:13]** But he's still great.

**[00:40:14]** So it was good to get inspired by kids.

**[00:40:16]** Now one method kids use and you can use too,

**[00:40:18]** specifically what I recommend is shadowing.

**[00:40:20]** The translation of that word would be shadowing.

**[00:40:22]** Here's how it works.

**[00:40:23]** You watch TV.

**[00:40:25]** For me, it's good to watch something like Friends.

**[00:40:27]** Something where they talk about everyday life situations.

**[00:40:29]** Exactly something you can say yourself.

**[00:40:31]** For example, Big Bang Theory is great for me,

**[00:40:33]** but few people talk about the topics they discuss.

**[00:40:35]** But Friends is great.

**[00:40:37]** And now Joey says something like, you must be kidding.

**[00:40:39]** And you say, you must be kidding.

**[00:40:41]** You want to say the same phrase, the same chunk of language,

**[00:40:43]** with the same intonation.

**[00:40:45]** And that way you learn to speak like an English person.

**[00:40:47]** We, as Czechs, when we talk to each other,

**[00:40:49]** often don't realize, as my friend told me,

**[00:40:51]** not far from here.

**[00:40:53]** We're somewhere here, but not far from here,

**[00:40:55]** about 100 meters from here, my American friend

**[00:40:57]** about 15 years ago said to me,

**[00:40:59]** she said, you speak like a dead fish.

**[00:41:02]** Like you speak like a dead fish.

**[00:41:04]** And I said, what?

**[00:41:06]** I say, all Czechs speak like dead fish.

**[00:41:08]** And I say, what?

**[00:41:10]** And I'll show you how we actually,

**[00:41:12]** flip it, how we do it with Americans.

**[00:41:14]** Hello, I'm Vroňa

**[00:41:16]** and today I'll talk with you about English.

**[00:41:18]** And you immediately hear that we speak like idiots.

**[00:41:20]** That I keep jumping up and down,

**[00:41:22]** and that it's really unnatural.

**[00:41:24]** And when we speak English without that jumping up and down,

**[00:41:26]** without the ups and downs,

**[00:41:28]** we sound just as weird to American ears.

**[00:41:30]** We sound like we have dead fish.

**[00:41:32]** Like I say, hello, how are you, I'm Vroňa.

**[00:41:34]** It sounds like, hey, how are you today,

**[00:41:36]** I'm Vroňa, just the other way around.

**[00:41:38]** They are used to going up and down naturally.

**[00:41:40]** Look at Friends or something, you'll hear it there.

**[00:41:42]** And when we use Czech intonation, going up and down,

**[00:41:44]** and don't put it into English, don't change it,

**[00:41:46]** we sound really strange.

**[00:41:48]** To them, it's unnatural and they often think

**[00:41:50]** that we're angry or bored.

**[00:41:52]** For example, my funny

**[00:41:54]** friend Megan,

**[00:41:56]** who tells me, everybody hates me here.

**[00:41:58]** That everyone hates me here.

**[00:42:00]** And I ask, why? And she says, I think it's because

**[00:42:02]** George Bush is president and everyone knows he's bad and starts wars.

**[00:42:04]** And I ask, how did you come to think they hate you?

**[00:42:06]** And she says, I go into a restaurant

**[00:42:08]** and they don't smile at me and say,

**[00:42:10]** what would you like.

**[00:42:12]** And I say, welcome to the Czech Republic.

**[00:42:14]** But she still didn't believe that someone could work in a restaurant and not smile,

**[00:42:16]** not go up and down with their voice,

**[00:42:18]** not show enthusiasm. She just assumed it was because of George Bush.

**[00:42:20]** And so, when you flip it like this,

**[00:42:22]** we sound even stranger, just in the opposite extreme.

**[00:42:24]** This is great, this is shadowing,

**[00:42:26]** that you watch those movies, series, and try to imitate

**[00:42:28]** the sound of it, and then you sound much

**[00:42:30]** more natural.

**[00:42:32]** Then, this is the thing that probably helped me the most,

**[00:42:34]** even though it sounds quite crazy,

**[00:42:36]** it's learning to talk to yourself,

**[00:42:38]** like with people in your head, thinking in English.

**[00:42:40]** When you learn to think in English,

**[00:42:42]** you learn to formulate things

**[00:42:44]** and then I just come here and tell Kuba the thing.

**[00:42:46]** I already have it in my head and I can say it,

**[00:42:48]** but I learned how to put sentences together

**[00:42:50]** somewhere without those people. And now, how to do it?

**[00:42:52]** It's really simple. If you are beginners,

**[00:42:54]** start by naming what you see.

**[00:42:56]** So back then I started learning,

**[00:42:58]** I had a great Labrador Janice and I used to walk with her like this

**[00:43:00]** and I would say to her, for example,

**[00:43:02]** I didn't really care, but I just said

**[00:43:04]** grass, and when you get better,

**[00:43:06]** you can add descriptions as the next step,

**[00:43:08]** like maybe a girl.

**[00:43:10]** And then you can describe what you see,

**[00:43:12]** either in your head or out loud,

**[00:43:14]** like saying Kuba is sitting, Honza is looking.

**[00:43:16]** Yeah, you actually learn to formulate those individual things,

**[00:43:18]** but if you don't try it, you'll never be able to do it.

**[00:43:20]** Then it becomes something like every evening.

**[00:43:22]** When I think about what I'll do the next day

**[00:43:24]** and plan things in my head, I try to do it in English.

**[00:43:26]** Then, when you have the next step,

**[00:43:28]** you can actually talk to yourself in your head.

**[00:43:30]** It's good, for example, when you're preparing for an interview with someone

**[00:43:32]** who speaks English, to already say to yourself.

**[00:43:34]** Maybe the conversation starts with me saying Hello,

**[00:43:36]** one ticket to Oxford. And now I think, what could they ask me?

**[00:43:38]** They say single or return, one-way or round-trip.

**[00:43:40]** And I say return.

**[00:43:42]** And she might say something.

**[00:43:44]** So you actually imagine the conversation in advance,

**[00:43:46]** then you are significantly better prepared for it.

**[00:43:48]** Translating in your head, I skipped that once,

**[00:43:50]** but I won't name names.

**[00:43:52]** But a friend of mine told me he has really boring meetings at work,

**[00:43:54]** so he deals with it by trying to interpret what the boss says,

**[00:43:56]** as if he were translating it into English.

**[00:43:58]** You messed it up again.

**[00:44:00]** So he says to himself, woohoo, really that tapegen.

**[00:44:02]** And actually, he sits in that boring meeting and it's a great English exercise.

**[00:44:04]** So you sit there and translate for yourself.

**[00:44:06]** You can think out loud, that's even better,

**[00:44:08]** because, I don't know if anyone here has experienced this,

**[00:44:10]** but we did intensive English courses,

**[00:44:12]** like weekend ones,

**[00:44:14]** and people often told me on Saturdays and Sundays,

**[00:44:16]** that their mouth hurts because you have to pronounce some things differently in English.

**[00:44:18]** For example, why is like this.

**[00:44:20]** You say why, what.

**[00:44:22]** And if you're not used to it, when you say this a hundred times,

**[00:44:24]** you suddenly start getting cramps here.

**[00:44:26]** So it's also good, if you're in the car or alone at home,

**[00:44:28]** to speak out loud. I would say, what do you want?

**[00:44:30]** And learn to move your mouth differently.

**[00:44:32]** And I also have voice assistants here,

**[00:44:34]** but for me today,

**[00:44:36]** you can talk to AI, for example,

**[00:44:38]** you click on an icon,

**[00:44:40]** there used to be headphones, now there are like waves,

**[00:44:42]** just the icon at the very bottom right.

**[00:44:44]** And you can tell it,

**[00:44:46]** as if you were speaking simple English. You say,

**[00:44:48]** I'm learning English, I'm more of a beginner,

**[00:44:50]** could we talk together about hobbies,

**[00:44:53]** and use short sentences, simple English,

**[00:44:55]** and speak 50% slower.

**[00:44:57]** And it says,

**[00:44:59]** OK, what do you want to talk about?

**[00:45:02]** And you say, hobbies.

**[00:45:08]** And the whole way I was fascinated how good it is.

**[00:45:11]** In my opinion, today ChatGPT is better than the average English teacher.

**[00:45:14]** I actually tested it on the way to DVTV,

**[00:45:16]** where I had an interview exactly on this topic,

**[00:45:18]** and I came out completely delighted,

**[00:45:20]** because during the interview I said,

**[00:45:22]** you can say anything, as if you were an English teacher.

**[00:45:24]** So I told it, I'm preparing for an interview,

**[00:45:26]** give me 10 typical interview questions in English,

**[00:45:28]** and for each question give me feedback

**[00:45:30]** on my English and how well I answered,

**[00:45:32]** covering the topic.

**[00:45:34]** For example, it asked me, what are your biggest achievements.

**[00:45:36]** I answered, and ChatGPT told me,

**[00:45:38]** there were no outright mistakes,

**[00:45:40]** but native speakers would say it differently.

**[00:45:42]** And then it gave me things like,

**[00:45:44]** and that really touched me, because I thought,

**[00:45:47]** and it also gave me feedback, saying,

**[00:45:49]** you spoke very theoretically, give a concrete example,

**[00:45:51]** what exactly changed, what was the outcome,

**[00:45:53]** not just in general.

**[00:45:55]** So the feedback was great.

**[00:45:57]** And you can get this for free on your phone

**[00:45:59]** and have it anytime, anywhere, even when you're driving.

**[00:46:01]** And this is a huge change.

**[00:46:03]** Many people tell me they are shy to speak with a teacher,

**[00:46:05]** and work shifts, like my friend Michal,

**[00:46:07]** and it's hard for them to attend shifts and have a teacher every time,

**[00:46:09]** so with this on your phone, you can have a great teacher.

**[00:46:11]** You can also always say, give me feedback in Czech,

**[00:46:14]** or in English, list my mistakes,

**[00:46:16]** or always pick just one mistake.

**[00:46:18]** Anything you would say to a teacher, you can say to ChatGPT.

**[00:46:21]** Read and listen in English.

**[00:46:24]** And now you might be thinking, well, I don't understand it at all.

**[00:46:26]** If you're a beginner, of course it's very hard.

**[00:46:29]** But here comes something that breaks your next excuse,

**[00:46:31]** and it's called graded readers.

**[00:46:33]** In Czech, we might call it simplified reading.

**[00:46:35]** And it works like this: these simplified books have,

**[00:46:38]** to keep it simple, they usually have 7 levels,

**[00:46:41]** but the first one isn't called number 1, it's called easy start,

**[00:46:44]** or beginners, or something like that.

**[00:46:46]** And here you can see, I don't know if it's visible,

**[00:46:48]** that the first version, the easy start,

**[00:46:51]** uses only 200 words.

**[00:46:52]** That means if you know words like dog, cat, go, sleep, house,

**[00:46:56]** you can read English books.

**[00:46:58]** I couldn't believe it.

**[00:46:59]** I read the first easy start book about London like this,

**[00:47:01]** and then suddenly it began.

**[00:47:02]** London is a big city.

**[00:47:04]** Full of cars and people.

**[00:47:06]** And I was amazed.

**[00:47:07]** I understand. I'm reading.

**[00:47:08]** Before that, I read the Hobbit.

**[00:47:09]** My first book in English was the Hobbit.

**[00:47:10]** It didn't go well at all.

**[00:47:12]** On the first pages, I had four pages of vocabulary written down,

**[00:47:14]** and I was basically reading the dictionary.

**[00:47:15]** I was all sweaty.

**[00:47:16]** And then suddenly this came along.

**[00:47:17]** And suddenly your mind is in English.

**[00:47:19]** You feel really cool.

**[00:47:20]** I said, what are you doing? I'm reading a book in English.

**[00:47:22]** And you can just read about London.

**[00:47:23]** Sherlock Holmes stories.

**[00:47:24]** There are lots of those books.

**[00:47:27]** They have them in every major library.

**[00:47:28]** Here in Brno, basically every library

**[00:47:30]** I went to had them.

**[00:47:31]** So you don't have to buy them.

**[00:47:32]** You can borrow them for free.

**[00:47:33]** Or in any store.

**[00:47:34]** Here again, anywhere in Brno you go.

**[00:47:36]** But I believe that wherever you look,

**[00:47:38]** you'll find these simpler books.

**[00:47:40]** And you can see that the first level is about two hundred words.

**[00:47:42]** Then you jump to level, I don't know, two.

**[00:47:44]** There are about six hundred words.

**[00:47:45]** It gradually increases up to level six.

**[00:47:47]** We get to about three thousand words.

**[00:47:49]** And then, once you manage this,

**[00:47:51]** you can start reading regular books.

**[00:47:52]** Sometimes it's hard, but it naturally takes you

**[00:47:54]** to that level,

**[00:47:56]** enabling you to read in English.

**[00:47:57]** And what's also great

**[00:47:59]** is that almost all of these books

**[00:48:01]** have audio recordings.

**[00:48:02]** That means you can start listening,

**[00:48:04]** and if a regular audiobook is too hard for you now,

**[00:48:06]** this book will sound something like

**[00:48:08]** Broňa was a teacher.

**[00:48:10]** He lived in Brno.

**[00:48:12]** He was happy.

**[00:48:14]** If you understood me just now,

**[00:48:15]** then you're ready to

**[00:48:16]** listen to these audiobooks

**[00:48:18]** at the beginner, easy start,

**[00:48:20]** or level one stage.

**[00:48:21]** And gradually you can save up and move up.

**[00:48:23]** Because what's really important is

**[00:48:25]** you need to understand about 80% of what

**[00:48:27]** you read or hear,

**[00:48:29]** so your brain can grasp it.

**[00:48:31]** This is technically called input plus one.

**[00:48:33]** That doesn't sound very technical.

**[00:48:34]** It means what you take in

**[00:48:35]** should be plus one,

**[00:48:36]** one level above your current level.

**[00:48:38]** It kind of pulls you up.

**[00:48:39]** But if you started listening to Mongolian radio,

**[00:48:41]** eight hours a day,

**[00:48:42]** after five years you still wouldn't understand Mongolian.

**[00:48:44]** Because your brain has nothing to latch onto.

**[00:48:46]** It won't magically catch on,

**[00:48:48]** but if you have just a little bit,

**[00:48:50]** if it's a bit harder,

**[00:48:51]** you start guessing the words,

**[00:48:52]** somehow understanding

**[00:48:53]** and it pulls you upward.

**[00:48:54]** By the way, it's proven,

**[00:48:55]** that you learn vocabulary

**[00:48:56]** even without ever looking it up.

**[00:48:58]** In America, they tested it by,

**[00:48:59]** when people returned the book Mechanical Orange

**[00:49:01]** from before the internet era,

**[00:49:03]** where some words are in Polish,

**[00:49:05]** for example, I don't know,

**[00:49:06]** I'm not good at Polish,

**[00:49:07]** let's say malako.

**[00:49:09]** But because so many times in the book it says,

**[00:49:11]** out loud to the café malako,

**[00:49:13]** malako was white, malako from the fridge,

**[00:49:15]** malako spilled, it was white everywhere,

**[00:49:16]** or short they give malako,

**[00:49:17]** your brain understands

**[00:49:18]** that malako means milk.

**[00:49:19]** Without having a Polish dictionary at home,

**[00:49:21]** you get it from context.

**[00:49:22]** And the same works

**[00:49:23]** when you read those books

**[00:49:24]** and the same word keeps appearing

**[00:49:25]** in some context,

**[00:49:27]** and your brain soon associates

**[00:49:29]** the meaning without

**[00:49:30]** you having to learn it the hard way.

**[00:49:32]** If you want to read about English,

**[00:49:34]** not in English,

**[00:49:35]** I randomly picked three books here.

**[00:49:36]** Ah, here they are.

**[00:49:37]** My little promo break.

**[00:49:39]** First, immerse yourself in English.

**[00:49:40]** We call it,

**[00:49:41]** a bulletproof guide,

**[00:49:42]** how to learn English.

**[00:49:43]** Even for those people

**[00:49:44]** who think they don't have the knack for it.

**[00:49:45]** Or believe so.

**[00:49:46]** 365 English cool phrases.

**[00:49:48]** This is a book that was born out of envy.

**[00:49:49]** It's really funny.

**[00:49:50]** For years, I had this quirk,

**[00:49:52]** that whenever someone said something cooler,

**[00:49:54]** than I ever would,

**[00:49:55]** like in a group,

**[00:49:56]** someone would say something really funny,

**[00:49:57]** and I would say,

**[00:49:58]** that's good, so I wrote it down.

**[00:49:59]** And that's how I collected cool phrases for years.

**[00:50:00]** Then when I was about to publish my first book with Melville, I said to them,

**[00:50:04]** don't you want another one? I have a lot of notes here.

**[00:50:06]** So we published a book with 365 cool phrases.

**[00:50:09]** If you want to sound cool and show off, this is my book from envy.

**[00:50:12]** And the last one, Letter of English September, is about the most common mistakes in English,

**[00:50:16]** and how to avoid them. For years, thanks to all my students,

**[00:50:19]** I collected their mistakes, for some mistakes we make.

**[00:50:21]** For some reason, we really like them.

**[00:50:23]** And exactly these mistakes are always listed and explained,

**[00:50:26]** how to say it correctly and why. Yes, there are lots of nice pictures.

**[00:50:30]** Another thing you can definitely do is actually listen.

**[00:50:34]** I've talked about this a bit, but what you can listen to,

**[00:50:36]** are podcasts in any app you use for podcasts,

**[00:50:39]** or on Spotify, where I listen, so you can listen to podcasts.

**[00:50:43]** English podcasts in English, here I would recommend BBC Learning English,

**[00:50:46]** which is funded by the British government, with no ads,

**[00:50:49]** it's really high quality and made by real professionals.

**[00:50:52]** British Council also does great stuff, also funded by the British government,

**[00:50:56]** so it's ad-free, they don't sell any shady products, and they have many podcasts.

**[00:50:59]** If you like American English, for a long time there was Super Voice of America,

**[00:51:02]** I'm not sure if Donald Trump cut their funding,

**[00:51:04]** like he did with many similar things,

**[00:51:06]** but you can still find the old podcasts,

**[00:51:08]** there are interesting stories about national parks in America and such.

**[00:51:11]** I used an app for a long time called Script,

**[00:51:15]** which is like Netflix for audiobooks.

**[00:51:19]** The system is that you pay a subscription,

**[00:51:21]** back then it was about 300 CZK per month,

**[00:51:23]** and you can listen to any audiobook.

**[00:51:25]** Like when you pay for Netflix, you can watch any movie,

**[00:51:28]** So this is the same principle.

**[00:51:30]** And where I listen the most today is called Audible.

**[00:51:32]** Audible, if you know Audiotéka or Librik in the Czech Republic,

**[00:51:34]** this is the English version.

**[00:51:36]** I think they have the most books in the world.

**[00:51:38]** It's owned by Amazon, and there you can choose and listen to any book.

**[00:51:41]** But that's more for people who know English.

**[00:51:44]** Instead of reading or listening in Czech, they do it in English.

**[00:51:47]** So typically, I listen to books about

**[00:51:50]** how people do business, how people learn languages, and so on.

**[00:51:53]** You use great apps.

**[00:51:55]** Today, everyone uses apps.

**[00:51:57]** We have our phones in our pockets.

**[00:51:59]** Here are my top five recommendations, they change sometimes,

**[00:52:01]** but these are based on my experience if I had to recommend something.

**[00:52:03]** Duolingo is the most widespread language app in the world.

**[00:52:05]** More people learn with it, interestingly, than all students

**[00:52:08]** in all schools in the United States combined.

**[00:52:10]** It's really millions or hundreds of millions of people learning with Duolingo.

**[00:52:13]** For me, Duolingo is great for beginners.

**[00:52:16]** I'm a bit afraid to say this because someone always scolds me,

**[00:52:18]** but I haven't met a single person in the world

**[00:52:23]** They learn to fill in the blanks well.

**[00:52:25]** They have streaks, like two and a half thousand days of streaks, and you don't want to break it.

**[00:52:28]** But someone doing only Duolingo and learning English? I haven't met anyone like that yet, but it's a great supplement.

**[00:52:30]** So if you don't know Duolingo, I recommend it for beginners.

**[00:52:32]** It works great for free, or the subscription isn't expensive,

**[00:52:35]** and every day it teaches you something, you can speak, it's fun.

**[00:52:38]** People get emotional when they learn, everyone has a conscience.

**[00:52:41]** I know quite a few people who wake up at 11:30 PM,

**[00:52:43]** because they haven't done their Duolingo yet.

**[00:52:45]** They quickly do it in the bathroom so they don't break their streak,

**[00:52:47]** because they work really well with gamification.

**[00:52:49]** I know people with hundreds or even thousands of days of streaks,

**[00:52:51]** and you really don't want to break it.

**[00:52:54]** When you've done Duolingo every day for five thousand days in a row,

**[00:52:55]** the scariest thing is

**[00:52:58]** that you might go to the hospital and miss a day.

**[00:53:02]** So, it's really addictive.

**[00:53:04]** Elza, or nowadays called Elza Speak,

**[00:53:06]** is probably the best app I know for learning pronunciation.

**[00:53:09]** It basically gives you feedback on how you sound

**[00:53:11]** and corrects your typical pronunciation mistakes,

**[00:53:13]** which I think is great, especially if you need to sound professional,

**[00:53:16]** need to present somewhere, have a job

**[00:53:18]** where you speak English and don't want to sound weird,

**[00:53:21]** or don't want to sound like a typical person from Eastern Europe or Russia.

**[00:53:24]** It might be a stereotype, but for people who are thinking

**[00:53:26]** whether to take you seriously or pay you,

**[00:53:28]** the accent can affect them.

**[00:53:30]** It's not fair, but it can, so this can help you.

**[00:53:32]** EnglishMe is great for people who like

**[00:53:34]** Czech explanations and Czech grammar.

**[00:53:36]** It was made by the people behind the Help for English website,

**[00:53:48]** DuoCards.

**[00:53:50]** DuoCards has a funny story. I made an online course about

**[00:53:53]** how to learn vocabulary.

**[00:53:56]** I picked the thousand most important words for the course,

**[00:53:58]** told people how to learn them. I explained how I learn.

**[00:54:00]** I just explained a kind of notebook, Broňa's method,

**[00:54:03]** I call it BOS, Broňa Old School Style,

**[00:54:05]** I kept writing it down like a fool, and then I memorized it.

**[00:54:08]** But I also wanted to tell people about a modern app.

**[00:54:10]** The two most famous vocabulary learning apps in the world are,

**[00:54:14]** one is called Anki, spelled A-n-k-i, used by people

**[00:54:18]** who are polyglots, meaning they know 9, 12 languages,

**[00:54:20]** and love this app. I made a tutorial for it,

**[00:54:22]** and when the tutorial was 30 minutes long and I still hadn't explained everything,

**[00:54:25]** I gave up. If you're an IT person, simulate tables,

**[00:54:27]** then Anki will be for you. If you're a normal person,

**[00:54:30]** you might get stuck trying to set it up.

**[00:54:32]** And it's ugly, really ugly.

**[00:54:34]** Then I found the app Quizlet. Quizlet is the most popular

**[00:54:37]** learning app for various things among American college students.

**[00:54:40]** It's a flashcard method,

**[00:54:42]** where you have something on one side and the answer on the other.

**[00:54:44]** The problem is that Quizlet doesn't have something called

**[00:54:46]** Space Repetition System. We actually know that when you learn

**[00:54:49]** If you learn a word and don't see it for three days, you'll typically forget it.

**[00:54:52]** But if you review it the next day and you know it,

**[00:54:54]** then you only need to review it again in about three days.

**[00:54:56]** You know it, so review in seven days. You know it, then in thirty days.

**[00:54:58]** We basically have a calculated forgetting curve.

**[00:55:01]** Unfortunately, Anki has this perfectly, but Quizlet does not.

**[00:55:05]** Then I found the app DuoCards, which looks nice,

**[00:55:08]** is simple, and has this Space Repetition System.

**[00:55:10]** So you see the word nicely, here it says 'dog'.

**[00:55:12]** And you say dog, dog, dog, dog, dog.

**[00:55:14]** Then you flip it, it says 'dok'. You say, I knew it.

**[00:55:17]** It knows you knew it and schedules it again in three days.

**[00:55:19]** I knew it the second time, so seven days.

**[00:55:21]** Then if you get it right ten times in a row,

**[00:55:22]** it will show it to you in a year.

**[00:55:23]** That means you learn words just before you'd forget them.

**[00:55:25]** You don't study dog, dok, dog, dok every day,

**[00:55:26]** because you already know it.

**[00:55:28]** But if you know dog, dok for a week,

**[00:55:29]** you won't lose it.

**[00:55:31]** Otherwise, you might forget it in three months.

**[00:55:32]** These apps with the Space Repetition System

**[00:55:34]** have this feature finely tuned.

**[00:55:36]** So I highly recommend DuoCards.

**[00:55:37]** Then I found out the app is from Kotinu in Brno.

**[00:55:38]** So it's a Brno-based app used worldwide

**[00:55:40]** and for me, it's really awesome.

**[00:55:43]** So if I had to recommend one for entering

**[00:55:44]** your vocabulary,

**[00:55:46]** Duolingo has its own vocabulary.

**[00:55:47]** You agree on it there, and it gives it to you.

**[00:55:48]** With DuoCards, you enter your own words

**[00:55:50]** and repeat exactly your vocabulary.

**[00:55:53]** Another great app was BBC Learning English.

**[00:55:56]** But for some reason, they stopped developing the app.

**[00:55:58]** I have no idea why.

**[00:56:00]** But if you go to the BBC Learning English website,

**[00:56:01]** like on the web or on mobile, you can also use the web,

**[00:56:03]** the exact same content is still there.

**[00:56:07]** There are great podcasts, great videos, great articles.

**[00:56:10]** They've really done it very nicely.

**[00:56:12]** You can study online courses.

**[00:56:15]** Here I randomly picked two, but I wanted to have some fun,

**[00:56:17]** two courses that are free.

**[00:56:18]** So if you're motivated right now,

**[00:56:20]** want to improve your English and say it's cold,

**[00:56:21]** but you won't send yourself after it, or not yet,

**[00:56:23]** then the course, as I said, Learn English for real,

**[00:56:26]** which is completely free.

**[00:56:27]** And also the course 76 most commonly confused words in English.

**[00:56:30]** So if you want to see how people mix up, for example, Shade and so on,

**[00:56:33]** these are free.

**[00:56:34]** You can check out broňa.cz, there are lots of courses.

**[00:56:36]** By the way, the most popular button on my website is

**[00:56:38]** I want to load English for free.

**[00:56:39]** It's right at the top, also big and red.

**[00:56:41]** Most people click there, and about 80% of what I do, I give away for free,

**[00:56:44]** and they are usually thrilled, then they buy it.

**[00:56:46]** So for me, it's a good business, but at the same time I feel good,

**[00:56:49]** that I don't want money to be a barrier.

**[00:56:51]** So you can do that at broňa.cz.

**[00:56:53]** If you want to study courses in English, really good courses are on Coursera.

**[00:56:56]** I don't know how to pronounce it properly, Coursera.

**[00:56:58]** Anyway, there you can study almost anything from universities,

**[00:57:00]** like Harvard University, Yale, Oxford,

**[00:57:03]** these famous universities, they have various courses on different topics.

**[00:57:06]** There are lots of English courses,

**[00:57:08]** but they are taught in English, so you need some level,

**[00:57:10]** or there are courses about, I don't know, how to paint, program,

**[00:57:13]** basically about almost anything.

**[00:57:15]** Udemy is the largest global course marketplace,

**[00:57:17]** there you can pay for many English courses,

**[00:57:19]** maybe thousands are in English, but these are courses

**[00:57:21]** created and uploaded by people like me on this marketplace.

**[00:57:24]** And then if you like really well-made things,

**[00:57:26]** I see it on something called Masterclass,

**[00:57:30]** I have it fully below.

**[00:57:31]** These are courses where, for example, Serena Williams teaches you to play tennis,

**[00:57:34]** Kasparov teaches you to play chess,

**[00:57:36]** A guy who founded Starbucks teaches you how to do business,

**[00:57:38]** a guy who founded or leads Disney,

**[00:57:40]** he simply teaches you how to be creative.

**[00:57:42]** Imagine the absolute best person in the world

**[00:57:44]** at something, and these courses are led by those people.

**[00:57:48]** People teach you how to cook there,

**[00:57:50]** I never remember who the good people are,

**[00:57:52]** his name is George Ramsey, the guy I see everywhere,

**[00:57:54]** he teaches you how to cook, so it's always,

**[00:57:56]** shot by an Oscar-winning director, it's really amazing.

**[00:57:58]** It costs about 4-5 thousand a year, but if you like learning,

**[00:58:01]** then why not.

**[00:58:02]** You learn, it's in English, beautifully filmed,

**[00:58:04]** looks like Oscar movies and it's in English.

**[00:58:08]** Nine out of ten times, you don't have a teacher.

**[00:58:10]** Despite everything I said, what you can do on your own,

**[00:58:12]** there are millions of things, and I think it has never been harder to make excuses

**[00:58:15]** that you can't learn English, but still I think

**[00:58:17]** it's good to have a teacher, especially if you like people,

**[00:58:19]** want some social contact, want someone

**[00:58:21]** who praises you, who says, Kuba,

**[00:58:23]** a year ago you said hello to me, my Kuba,

**[00:58:26]** and now we're having a 20-minute conversation together.

**[00:58:28]** And when someone tells you that and brings what you couldn't do before,

**[00:58:30]** but now you're good at it and they smile at you, looking forward to seeing you,

**[00:58:33]** for me, that's great motivation.

**[00:58:35]** Also, there are people like me, I would like to go running,

**[00:58:37]** but because I run alone, I almost never go,

**[00:58:39]** because I have no motivation or accountability.

**[00:58:41]** But I also go to the gym three times a week and Šárka waits for me there.

**[00:58:43]** I just imagine not showing up.

**[00:58:46]** So I go to the gym but don't go running just because

**[00:58:48]** Šárka is there waiting and it would be embarrassing for me.

**[00:58:50]** And maybe if you're busy and don't have time,

**[00:58:52]** but now you have your teacher, you'll find the time,

**[00:58:54]** because it would be embarrassing not to show up.

**[00:58:56]** And you know someone waits for you once a week,

**[00:58:58]** and now the teacher is like me, I always say,

**[00:59:00]** Honza, you didn't do your homework,

**[00:59:03]** do you have family problems or are you sick?

**[00:59:06]** I deliberately leave him in it, as if it were awkward.

**[00:59:08]** I do this to Honza so many times that he starts doing the homework because of it.

**[00:59:10]** So if you're this type, it's good to find a teacher.

**[00:59:13]** And now, how to find a teacher?

**[00:59:15]** I'll start from the end, to begin with something free.

**[00:59:17]** You can do a barter trade. I actually only teach a few people now

**[00:59:19]** and I teach them all for free because they are skilled

**[00:59:21]** in something different than me. So, for example, I teach Vojta.

**[00:59:23]** Vojta is great at things like marketing

**[00:59:25]** and measuring various campaigns and research.

**[00:59:27]** How people decide what to buy.

**[00:59:29]** He tells me about it and I listen,

**[00:59:31]** ask questions, and give him feedback on his English.

**[00:59:33]** I say, here you made a mistake, here was a preposition.

**[00:59:35]** I didn't understand this, and Vojta improves his English

**[00:59:37]** and I get smarter in what I do.

**[00:59:39]** So you can try to find someone if you're skilled at something

**[00:59:41]** and exchange English lessons with them.

**[00:59:44]** They give you English, and you teach them something,

**[00:59:46]** or cook for them, or do another barter trade.

**[00:59:48]** This works great for me.

**[00:59:50]** Then italki, in Czech we would say italki,

**[00:59:52]** but it's not italki, maybe some of you are confused,

**[00:59:54]** but it is italki, and italki is the biggest marketplace for teachers in the world.

**[00:59:57]** You just enter what you want to study.

**[01:00:00]** I don't know, English with a native speaker, but from Australia.

**[01:00:04]** It shows you all native speakers from Australia and their prices.

**[01:00:07]** Everyone has a video, you can watch it.

**[01:00:09]** The problem for me is that sometimes people who can't teach are teaching there.

**[01:00:11]** There are ratings, but you might run into...

**[01:00:13]** And it can be cheap, especially if you want to learn Spanish,

**[01:00:16]** you'll find desperate people in Venezuela who will be grateful for your dollar per hour,

**[01:00:20]** and you can study really cheaply.

**[01:00:21]** I'm not saying it's inherently bad, but it has some limits.

**[01:00:24]** And then we subtly come to the highest tier.

**[01:00:26]** I have a virtual language school where I have what I think are the best teachers

**[01:00:29]** in the Czech Republic.

**[01:00:31]** Roughly speaking...

**[01:00:33]** When 100 people apply, we reject about 70 of them,

**[01:00:37]** because they are skilled, but...

**[01:00:39]** I always try to say they teach differently,

**[01:00:41]** but to be completely honest, we're just not thrilled with them.

**[01:00:44]** I'd want to study with them.

**[01:00:45]** We take those we're excited about,

**[01:00:46]** about 30% of them, roughly 10% we take immediately,

**[01:00:48]** and for 20% we tell them what we'd like them to improve,

**[01:00:50]** then let them try it out,

**[01:00:51]** and if they come back and are good, we take them.

**[01:00:53]** But the teachers we have are really great.

**[01:00:56]** One problem is that we have teacher ratings of 5.0,

**[01:00:58]** and people think it's fake.

**[01:00:59]** My IT guy Petr tells me we should have around 4.8 or 4.9,

**[01:01:02]** to be believable,

**[01:01:03]** but the teachers are really that good, no one gives lower ratings.

**[01:01:06]** So if you want, you can check them out,

**[01:01:07]** pick someone you like,

**[01:01:09]** everyone has a free lesson sample,

**[01:01:10]** so you don't risk anything,

**[01:01:11]** and then everyone usually stays,

**[01:01:13]** because they're great.

**[01:01:15]** And finally, maybe the most important thing.

**[01:01:17]** Make a clear plan.

**[01:01:19]** Maybe you've heard about an experiment,

**[01:01:21]** where people who wanted to exercise on a campus in America,

**[01:01:23]** were gathered for lectures in a hall, something like I'm doing here,

**[01:01:26]** and split into two groups.

**[01:01:28]** Half of them had a lecture from some pumped-up guy,

**[01:01:30]** who said, hey, exercise is great, this will help you,

**[01:01:32]** you'll get muscles, you'll be successful,

**[01:01:33]** girls will adore you, boys will like you,

**[01:01:35]** you'll be cool.

**[01:01:36]** They left totally motivated.

**[01:01:38]** And the other group was told,

**[01:01:39]** please take out your planners,

**[01:01:41]** or mobile phones where you keep your schedule,

**[01:01:43]** and set the day and time you'll exercise.

**[01:01:46]** Then they were sent away, that was it.

**[01:01:47]** A month later, they checked on them.

**[01:01:48]** Many more people exercised who did the one thing,

**[01:01:51]** which was to take out their planner and say,

**[01:01:52]** I will exercise on Wednesday morning.

**[01:01:53]** Because just being motivated right now,

**[01:01:55]** people say, broňa, yeah, you motivated me,

**[01:01:56]** I want to cheer myself on like that.

**[01:01:58]** Motivated, now I will practice English.

**[01:02:00]** But if you don't schedule it, if you just plan to practice,

**[01:02:01]** it won't happen.

**[01:02:02]** In my opinion, very few people

**[01:02:03]** sit down and say,

**[01:02:04]** I don't know what to do with myself, with life,

**[01:02:05]** kids are happy, I exercised,

**[01:02:07]** I meditated, I did yoga,

**[01:02:09]** house is clean, food is cooked, so what do I do now?

**[01:02:11]** And then I will practice English.

**[01:02:13]** Most people don't live like that.

**[01:02:14]** So you have to put the situation in place,

**[01:02:15]** English learners will practice here three times a week

**[01:02:17]** at these times.

**[01:02:18]** Or ideally, for me, actually one hour every day.

**[01:02:20]** And at these times, I will do this and that

**[01:02:22]** in this and that place.

**[01:02:24]** And you put it in your calendar,

**[01:02:25]** as if it were a meeting with some

**[01:02:26]** important business partner.

**[01:02:27]** And then it will happen.

**[01:02:29]** Miracles don't happen here.

**[01:02:31]** Here is an example of

**[01:02:32]** what it can look like.

**[01:02:33]** For me, I actually made a table

**[01:02:34]** of what I will do.

**[01:02:35]** For example, practice English

**[01:02:36]** with the Dovolenkou app.

**[01:02:37]** When?

**[01:02:38]** So, for example, every morning right

**[01:02:39]** after I get up.

**[01:02:40]** And where will I do it?

**[01:02:41]** In the bathroom, instead of wasting time

**[01:02:42]** on social media.

**[01:02:43]** You actually have to destroy that thing,

**[01:02:44]** called decision paralysis.

**[01:02:45]** And when you actually don't know what to do,

**[01:02:46]** most people usually do nothing.

**[01:02:48]** This was even tested on doctors,

**[01:02:49]** who were asked.

**[01:02:50]** You scheduled a patient

**[01:02:51]** for knee surgery,

**[01:02:52]** but now it turns out

**[01:02:53]** there is a medicine

**[01:02:54]** that could help him.

**[01:02:55]** Would you call him back and give it to him?

**[01:02:56]** Absolutely.

**[01:02:57]** Most doctors said yes.

**[01:02:58]** But when those doctors were told,

**[01:02:59]** here are two medicines,

**[01:03:00]** and one of them

**[01:03:01]** you could try

**[01:03:02]** and it might help,

**[01:03:03]** most doctors

**[01:03:04]** preferred to stick with the surgery,

**[01:03:05]** to avoid deciding

**[01:03:06]** which of the two medicines to give.

**[01:03:07]** That's how we operate.

**[01:03:08]** So you actually need

**[01:03:09]** to know exactly.

**[01:03:10]** Here I do this and that.

**[01:03:11]** And it's good to keep in mind

**[01:03:13]** what you want to improve.

**[01:03:14]** That means you want to improve speaking

**[01:03:15]** and the need to speak.

**[01:03:16]** Listening.

**[01:03:17]** You don't understand people in meetings

**[01:03:18]** or in some groups,

**[01:03:19]** so you need to train listening.

**[01:03:34]** If, for example, I guess wrong and

**[01:03:35]** a family member is a speaker,

**[01:03:36]** you can arrange

**[01:03:37]** to walk the dog together.

**[01:03:38]** If you play board games with friends,

**[01:03:40]** you can once in a while

**[01:03:41]** bring out a board game in English.

**[01:03:42]** For example, activities like playing.

**[01:03:43]** Actually, try

**[01:03:44]** not to do something,

**[01:03:45]** not to say,

**[01:03:46]** but I can't go to England for a month,

**[01:03:48]** so I can't learn English.

**[01:03:49]** You should have told yourself

**[01:03:50]** that it's easy and accessible.

**[01:03:52]** With all my students,

**[01:03:54]** I know I exaggerate a bit,

**[01:03:55]** but I add at most two extra minutes,

**[01:03:57]** something I called a buzzer ticket,

**[01:03:59]** because I really pushed them hard.

**[01:04:00]** Every day, in a shared table,

**[01:04:01]** they had to write to me

**[01:04:02]** what from our agreed plan

**[01:04:03]** they would do, they had to do.

**[01:04:04]** For example, Duolingo.

**[01:04:05]** And now I ask,

**[01:04:06]** what if on a Friday there was no Duolingo?

**[01:04:08]** And I would say,

**[01:04:09]** what's going on?

**[01:04:10]** Did something happen?

**[01:04:11]** Did we have an accident or something?

**[01:04:12]** And you feel bad,

**[01:04:13]** because...

**[01:04:14]** That's how I pushed myself,

**[01:04:15]** for example, for three months.

**[01:04:16]** Every evening I checked all

**[01:04:17]** my students

**[01:04:18]** and if they hadn't written down

**[01:04:19]** that they studied,

**[01:04:20]** I immediately called them out.

**[01:04:21]** And after three months, they learned to study,

**[01:04:22]** so I didn't have to push them anymore.

**[01:04:23]** At the beginning, I had to do it with everyone.

**[01:04:24]** And we always had a rule

**[01:04:25]** that five minutes counts,

**[01:04:26]** if you have Duolingo,

**[01:04:28]** after five minutes you can say you're done.

**[01:04:29]** Because if you had

**[01:04:30]** an hour of Duolingo written down

**[01:04:31]** and it was ten o'clock at night,

**[01:04:32]** you'd just give up on it,

**[01:04:33]** because you're tired.

**[01:04:34]** But if you say to yourself,

**[01:04:35]** I can do five minutes,

**[01:04:36]** I'll get that green box,

**[01:04:37]** or the blue one,

**[01:04:38]** like Foglár's blue life.

**[01:04:39]** And once you're at it,

**[01:04:40]** you often stick with it.

**[01:04:41]** It's the same with running.

**[01:04:42]** If you told yourself,

**[01:04:43]** I'll run 20 kilometers every day,

**[01:04:44]** but if you say,

**[01:04:45]** five minutes of running counts,

**[01:04:46]** that actually works for people.

**[01:04:48]** And a bonus unsolicited tip,

**[01:04:50]** love yourself.

**[01:04:51]** I feel like,

**[01:04:52]** imagine,

**[01:04:53]** a friend comes to you,

**[01:04:54]** your friend comes to you,

**[01:04:55]** and says,

**[01:04:56]** English isn't working,

**[01:04:57]** I'll probably never learn it.

**[01:04:58]** And you don't say to her with long-term probability,

**[01:04:59]** well that's because

**[01:05:00]** you're an idiot,

**[01:05:01]** you're dumb and old,

**[01:05:02]** and you'll never learn it.

**[01:05:03]** You say, don't worry,

**[01:05:04]** you can do it,

**[01:05:05]** I'll help you with it,

**[01:05:06]** but with ourselves,

**[01:05:07]** we don't talk to ourselves

**[01:05:08]** like our best friend

**[01:05:09]** or our grandmother,

**[01:05:11]** we say to ourselves,

**[01:05:12]** you're an old fool,

**[01:05:13]** you never got it,

**[01:05:14]** you'll learn anyway.

**[01:05:15]** We're really hard on ourselves,

**[01:05:16]** so from me, it's good,

**[01:05:17]** just love yourselves,

**[01:05:18]** talk to each other like your grandmother

**[01:05:19]** or say to each other,

**[01:05:20]** what your best friend would say to you.

**[01:05:21]** Finally, the end.

**[01:05:22]** Otherwise, I wanted to say,

**[01:05:23]** that if you have...

**[01:05:24]** I'll just click through slides here,

**[01:05:25]** that I didn't get to say,

**[01:05:26]** because I only had them as backup,

**[01:05:27]** but I'll say one more here.

**[01:05:28]** Where is it?

**[01:05:29]** Here.

**[01:05:30]** This is kind of...

**[01:05:31]** It doesn't have to be all of them,

**[01:05:32]** but at least this one.

**[01:05:33]** I wanted to say,

**[01:05:34]** people come and tell you,

**[01:05:35]** how you should do things.

**[01:05:36]** This is an example of what a pizza would look like,

**[01:05:37]** someone just says,

**[01:05:38]** and people come

**[01:05:40]** and will tell you,

**[01:05:43]** how to live your life

**[01:05:44]** or how to learn English.

**[01:05:45]** And also, just don't listen.

**[01:05:46]** Choose something yourself

**[01:05:47]** and do it.

**[01:05:48]** This next slide is related.

**[01:05:49]** You know us well.

**[01:05:50]** Here he says

**[01:05:52]** two people on a donkey.

**[01:05:57]** They're just cruel, evil people,

**[01:05:59]** just a poor animal.

**[01:06:00]** When that guy is sitting there,

**[01:06:01]** they say to him,

**[01:06:02]** wow, he's just really cruel,

**[01:06:05]** and he's riding,

**[01:06:06]** he's just a bastard, you know.

**[01:06:07]** When the woman is riding,

**[01:06:08]** they say,

**[01:06:09]** oh, under the slipper,

**[01:06:10]** look how stupid he is,

**[01:06:11]** he just has to walk,

**[01:06:12]** while he's riding.

**[01:06:13]** Well, when they have that donkey,

**[01:06:14]** and no one is riding it,

**[01:06:15]** people say,

**[01:06:16]** look, they're idiots,

**[01:06:17]** they have a donkey and they walk, you know.

**[01:06:18]** What I actually want to prove is,

**[01:06:19]** that whatever you do,

**[01:06:20]** someone will always tell you,

**[01:06:21]** that you're doing it wrong,

**[01:06:22]** but you just have to accept that.

**[01:06:25]** I really like a quote,

**[01:06:26]** which I think Albert Einstein never said,

**[01:06:28]** he has many quotes he never said,

**[01:06:29]** and it is that insanity is doing the same thing over and over again

**[01:06:32]** and hoping for a different result.

**[01:06:33]** So if until now you've been learning English somehow,

**[01:06:35]** or building some kind of life,

**[01:06:36]** and you weren't happy with the result,

**[01:06:38]** then probably the dumbest thing,

**[01:06:39]** you can do,

**[01:06:40]** is to keep doing the same thing over and over again

**[01:06:41]** and hope it suddenly changes.

**[01:06:42]** Like, if nothing changes,

**[01:06:43]** then nothing changes.

**[01:06:44]** So I would always bet on change.

**[01:06:47]** If you want my newsletter,

**[01:06:49]** here it is.

**[01:06:54]** Thank you for the applause.

**[01:06:57]** Brona, I actually wanted to tell you,

**[01:07:00]** that you can totally include those bonus slides

**[01:07:04]** and just keep going,

**[01:07:05]** because I'm really sitting here,

**[01:07:07]** mouth wide open,

**[01:07:08]** and if all teachers were like you,

**[01:07:13]** this country would simply be great.

**[01:07:15]** And I don't just mean English.

**[01:07:17]** There are a lot of questions,

**[01:07:18]** and I was thinking,

**[01:07:20]** because you said so many things,

**[01:07:22]** I'd like to look at it

**[01:07:24]** maybe from a slightly different angle.

**[01:07:26]** And the first question,

**[01:07:27]** which I've always wanted to ask you,

**[01:07:29]** is, I visit companies,

**[01:07:32]** I collaborate with them,

**[01:07:35]** and learning English is something

**[01:07:39]** that happens the same way in most companies.

**[01:07:42]** That means,

**[01:07:44]** the message from the people

**[01:07:46]** in charge is,

**[01:07:48]** "We have a teacher here,

**[01:07:50]** he comes to us,

**[01:07:52]** people somehow learn, period."

**[01:07:56]** And they keep buying it again

**[01:07:58]** and again,

**[01:07:59]** and again,

**[01:08:00]** and again,

**[01:08:01]** and people keep coming,

**[01:08:02]** and coming,

**[01:08:03]** and never speak.

**[01:08:05]** So the first perspective is,

**[01:08:07]** if you were in charge of a company,

**[01:08:09]** and you were the owner of a company,

**[01:08:11]** which, let's say,

**[01:08:12]** needs to expand abroad,

**[01:08:14]** and English is a necessity there,

**[01:08:16]** how would you approach it?

**[01:08:18]** But actually,

**[01:08:19]** I'll answer,

**[01:08:20]** I have a little clicking for that.

**[01:08:21]** One of the things is,

**[01:08:22]** that actually this November

**[01:08:23]** I want to launch our campaign.

**[01:08:24]** Let's just change

**[01:08:25]** how English is taught in companies.

**[01:08:26]** Because in my opinion, it's taught terribly.

**[01:08:27]** And before, I wanted to teach in companies,

**[01:08:29]** or send teachers there,

**[01:08:30]** and I always ran into

**[01:08:31]** completely absurd things.

**[01:08:32]** It's like a world

**[01:08:33]** where they wanted

**[01:08:34]** me to do things

**[01:08:35]** that are really stupid.

**[01:08:36]** I refused,

**[01:08:37]** they said,

**[01:08:38]** we mainly want

**[01:08:39]** it to be cheap.

**[01:08:40]** And I say,

**[01:08:41]** no good teacher teaches cheaply.

**[01:08:42]** And they said,

**[01:08:43]** but I can't report,

**[01:08:45]** so I might offend some people.

**[01:08:46]** But in my opinion, companies usually hire desperate teachers.

**[01:08:49]** Because typically, for example, in our virtual language school,

**[01:08:52]** the teachers get about 700 CZK per hour.

**[01:08:55]** And that's their money.

**[01:08:56]** But often language schools get into companies

**[01:08:58]** with an even lower price.

**[01:08:59]** They keep a third of it,

**[01:09:00]** the teacher gets maybe half

**[01:09:02]** of what a teacher gets with us,

**[01:09:03]** and they still have to travel to and from the company.

**[01:09:05]** And if you calculate the time,

**[01:09:06]** they get maybe 200 CZK or 150 CZK per hour.

**[01:09:08]** Now tell me, you're a great teacher,

**[01:09:09]** you could earn 700 CZK,

**[01:09:10]** Why will you go down three times?

**[01:09:11]** So from my experience, they just teach people,

**[01:09:13]** mostly, I don't want to mess this up,

**[01:09:14]** who are so desperate,

**[01:09:15]** that they can't find students on their own

**[01:09:16]** and can't do anything else.

**[01:09:17]** So they don't teach badly on purpose,

**[01:09:19]** but a top instructor wants to be well paid,

**[01:09:22]** and in those companies, they always wanted.

**[01:09:24]** I want to see attendance,

**[01:09:25]** I want to see a report on what they learned.

**[01:09:27]** They always wanted paperwork.

**[01:09:29]** They said, who will consult with us

**[01:09:30]** about these things?

**[01:09:31]** And I said, I'll send you great instructors

**[01:09:33]** who will inspire those people,

**[01:09:34]** teach them English,

**[01:09:35]** and at the end of the year you'll see the difference,

**[01:09:36]** but it never worked out in any company.

**[01:09:38]** The closest we got was one company,

**[01:09:39]** which then got a record fine,

**[01:09:40]** so what I'm getting at is,

**[01:09:42]** they want paperwork, reports, price,

**[01:09:45]** but they never talked to me about

**[01:09:47]** what will happen in the lesson.

**[01:09:48]** How do those people start speaking?

**[01:09:49]** You know, the people I talked to,

**[01:09:51]** they had different priorities,

**[01:09:53]** than having the students happily successful.

**[01:10:00]** which we see with Kuba and others in different areas,

**[01:10:06]** but now I really won't let you off this.

**[01:10:08]** That means I'm a company owner, my key thing is okay,

**[01:10:13]** I just need to enter the American market now,

**[01:10:16]** or the company is growing, growing, growing,

**[01:10:18]** and now suddenly, all the people who were there,

**[01:10:21]** I need international,

**[01:10:22]** I need to start doing this here.

**[01:10:24]** And I have several companies that are really skilled, really doing it well and that.

**[01:10:27]** So, what exactly would you start with?

**[01:10:29]** But I would find one person I trust,

**[01:10:31]** that it will be good, that you teach him great English,

**[01:10:33]** for example, you know a teacher who is really good,

**[01:10:35]** or you yourself have one, you are a company owner, you attend lessons

**[01:10:37]** and you have Tomáš there, and Tomáš is really good.

**[01:10:39]** Take Tomáš into the company and put him in charge of it.

**[01:10:41]** I actually know, I don't know what we can do,

**[01:10:43]** so if I just mention one fairly large IT company in Brno,

**[01:10:45]** they have a teacher who is great, she started out

**[01:10:47]** and now she knows, they are enthusiastic about her,

**[01:10:49]** she can really engage people in the lesson.

**[01:10:51]** She has basically become something like a manager today,

**[01:10:53]** with about ten people teaching under her,

**[01:10:55]** and people in that company speak excellent English,

**[01:10:57]** because they have this girl who is great

**[01:10:59]** and can bring similar teachers together.

**[01:11:01]** If you are a great teacher, as you are in the community, you know them,

**[01:11:04]** it doesn't have to be a company or a language school,

**[01:11:06]** one great teacher is enough who tells their great friends,

**[01:11:09]** come teach, they are good, it's fair, they want results,

**[01:11:11]** and these people teach there as if for free,

**[01:11:13]** each independently, but she manages it,

**[01:11:15]** so I would take this step, because if you go to a typical language school,

**[01:11:18]** they will have nice websites, nice marketing, reports,

**[01:11:20]** but in reality, they won't teach you.

**[01:11:22]** So I would find a great teacher and try it,

**[01:11:24]** and that person would start teaching and then others could teach

**[01:11:27]** in the same style that he sets up there.

**[01:11:29]** I would start with that one person who will lead the change for you.

**[01:11:32]** That means, I was kind of thinking and hoping,

**[01:11:36]** that everyone will install GPT and when you drive in the car,

**[01:11:40]** you start talking to it, but still,

**[01:11:43]** and for me, this also comes out of the lecture,

**[01:11:46]** that there should be some kind of chief English officer,

**[01:11:49]** because they tell you exactly, speak like this,

**[01:11:51]** they say, but I have a problem with this,

**[01:11:53]** that you are more like a teacher-guide today.

**[01:11:55]** You are not the one who would say dog, pest, that's completely useless,

**[01:11:57]** that's a waste of time, anyone can do that.

**[01:11:59]** Or like when you write something and I tell you,

**[01:12:01]** mhmm, good, that's not necessary, but someone should be there for you,

**[01:12:04]** As motivation, this little prompt here will tell you.

**[01:12:06]** This is the prompt you should give to the AI,

**[01:12:08]** it's not always easy for people to say,

**[01:12:10]** for example, I struggled for a long time,

**[01:12:12]** he speaks very fast, and I told him, speak slowly,

**[01:12:14]** and he ignores you, but I found out that if I say

**[01:12:16]** 'speak 50% slower,' after a while he understands and does it.

**[01:12:18]** And you basically come with this input,

**[01:12:20]** that in that lesson, at least in my opinion,

**[01:12:22]** it should be like this, that in the third minute you don't speak

**[01:12:24]** like a native English speaker, but he says, this is bothering me,

**[01:12:26]** I don't know how to learn this.

**[01:12:28]** I want to find time for it but I can't.

**[01:12:30]** So for them, you might have some tips on books,

**[01:12:32]** because you are the expert there,

**[01:12:34]** and you bring a lot to that person,

**[01:12:36]** and ideally, they then study for another five hours.

**[01:12:38]** Maybe like a coach, if you wanted to run,

**[01:12:40]** the coach probably didn't run every single thing like Zátopek,

**[01:12:42]** but you have someone who is an expert,

**[01:12:44]** who helps you set up your study plan,

**[01:12:46]** and you come there and actually evaluate it,

**[01:12:48]** the progress, where you got stuck,

**[01:12:50]** what bothers you and how to do it better.

**[01:12:52]** Maybe it sounds a bit like coaching,

**[01:12:54]** because coaches sometimes just have you

**[01:12:56]** think deeply or just breathe through it

**[01:12:58]** to an orgasm. You know, I mean more like

**[01:13:00]** a coach as a trainer, someone like that,

**[01:13:02]** like if you started working out

**[01:13:04]** and just built a gym at home and did it alone,

**[01:13:06]** you might make a lot of mistakes, it would be hard,

**[01:13:08]** but if someone comes who studied it, is an expert,

**[01:13:10]** I think you save a lot of time.

**[01:13:12]** Okay, now I'll continue with the personas,

**[01:13:14]** there are many of them,

**[01:13:16]** but I think you've already said a lot.

**[01:13:18]** Yeah, sorry, I didn't say exactly what you wanted to hear.

**[01:13:20]** No, no, no, it's totally great.

**[01:13:32]** I actually had one last question,

**[01:13:34]** that someone speaks English to a child,

**[01:13:36]** but doesn't have good pronunciation,

**[01:13:38]** or simply doesn't have good English,

**[01:13:40]** so they're afraid,

**[01:13:42]** or whether this even makes sense here.

**[01:13:44]** Hi, Bronělo.

**[01:13:46]** Actually, I've already talked about this,

**[01:13:48]** so I'll gladly say it again.

**[01:13:50]** If the child has a source of good pronunciation,

**[01:13:52]** for reasons I might not even understand,

**[01:13:54]** they pick up good English.

**[01:13:56]** So I said, if you speak badly,

**[01:13:58]** you can watch some cartoons,

**[01:14:00]** I would recommend Peppa Pig, it's great,

**[01:14:02]** Paddington, if you know that bear,

**[01:14:04]** there are super simple songs,

**[01:14:06]** there are songs and stories,

**[01:14:08]** these are things I recommend,

**[01:14:10]** because they're not weird, not violent,

**[01:14:12]** they have beautiful English and you as a parent,

**[01:14:14]** promote positive things there,

**[01:14:16]** or Bing, if you know it,

**[01:14:18]** why it's good to sort, why it's good to clean,

**[01:14:20]** teeth, how to handle anger,

**[01:14:22]** when the child hears this,

**[01:14:24]** they repeat it after it,

**[01:14:26]** like when we went outside,

**[01:14:28]** and the child tells me,

**[01:14:30]** and she could say better than me,

**[01:14:32]** that she wants to jump in muddy puddles,

**[01:14:34]** because Peppa Pig talks about jumping,

**[01:14:36]** they catch and soak it up like sponges,

**[01:14:38]** so whoever set that goal,

**[01:14:40]** if you think about it,

**[01:14:42]** if you give the child a supply of quality English,

**[01:14:44]** and it's really good quality,

**[01:14:47]** and I watch it and I don't understand,

**[01:14:49]** because they speak with a strong Chinese accent,

**[01:14:51]** but the kids don't care,

**[01:14:52]** there's something colorful running around,

**[01:14:53]** so it's good to have quality English resources,

**[01:14:55]** play them for the kids,

**[01:14:56]** and then it doesn't matter at all,

**[01:14:57]** that you don't speak English perfectly.

**[01:14:59]** So I'll continue, that means,

**[01:15:00]** I don't have a young child now,

**[01:15:02]** if it's up to 4 or 6 years old,

**[01:15:04]** for example, I have a 10-year-old child,

**[01:15:07]** somehow it just happened,

**[01:15:09]** that we simply didn't have the attention for it,

**[01:15:13]** and now it's a bit up to them,

**[01:15:16]** they're starting school,

**[01:15:18]** and it doesn't quite fit at school,

**[01:15:20]** and I think to myself,

**[01:15:21]** ah, so I probably need interventions.

**[01:15:23]** I have older children,

**[01:15:24]** so parenting is a bit different there.

**[01:15:26]** Would you do something differently

**[01:15:27]** compared to the ten types

**[01:15:29]** you mentioned?

**[01:15:31]** But this is harder,

**[01:15:32]** I wouldn't do it differently,

**[01:15:33]** but my experience is like this,

**[01:15:34]** I have experience now with small children,

**[01:15:35]** I speak only English to my daughter,

**[01:15:44]** and then I've taught, let's say, 15+ all my life.

**[01:15:47]** I have a bit of a caveat,

**[01:15:48]** I don't want to pretend to be something I'm not,

**[01:15:50]** but from my experience, the most important thing is

**[01:15:52]** that the child wants it.

**[01:15:53]** Over the years at GIMPl,

**[01:15:54]** I've seen so many ambitious parents,

**[01:15:55]** and they pushed the child so much,

**[01:15:57]** that the child pushed back,

**[01:15:58]** that you will learn this,

**[01:15:59]** and that's where it breaks down,

**[01:16:00]** that mainly I wouldn't want to force it.

**[01:16:02]** As a teacher, I often had the motto,

**[01:16:04]** that I mainly don't want to make them dislike English.

**[01:16:06]** When someone leaves GIMPl,

**[01:16:07]** So they will have English classes

**[01:16:08]** but they won't speak it perfectly.

**[01:16:09]** I'm actually satisfied.

**[01:16:10]** The last thing I wanted was,

**[01:16:11]** I meet people every day,

**[01:16:12]** who have trauma from how someone made languages unpleasant for them at school.

**[01:16:13]** That's something I didn't want.

**[01:16:15]** So the worst is,

**[01:16:16]** when parents are ambitious,

**[01:16:17]** but their child can't or doesn't want to,

**[01:16:18]** and they push so hard,

**[01:16:19]** that the child starts to hate it.

**[01:16:20]** So I would rather try to find what the child enjoys.

**[01:16:21]** Like, say they love Harry Potter,

**[01:16:23]** then you say,

**[01:16:25]** hey, what if we just go to England,

**[01:16:26]** there's the park,

**[01:16:27]** people will speak English there,

**[01:16:28]** we'll learn everything about where it was filmed,

**[01:16:29]** and the child is very motivated,

**[01:16:30]** looking up the vocabulary, you know,

**[01:16:31]** or maybe they adore, I don't know,

**[01:16:32]** reading some manga,

**[01:16:34]** so just get English related to that.

**[01:16:36]** Basically, get what the child loves,

**[01:16:37]** and support those interests

**[01:16:39]** connected to English,

**[01:16:41]** instead of forcing or pushing them into it.

**[01:16:42]** And then of course,

**[01:16:44]** if you're a fan teacher,

**[01:16:45]** then it's definitely good.

**[01:16:46]** When I taught younger kids,

**[01:16:47]** I could totally see it,

**[01:16:50]** that I was like freed from the parents,

**[01:16:51]** someone comes who I was back then, you know,

**[01:16:52]** wants to play like a cool young kid,

**[01:16:53]** actually plays with it and talks,

**[01:16:54]** and I saw the progress from that,

**[01:16:58]** Well, I'm kind of looking forward to it.

**[01:16:59]** There's no one at home to prod me.

**[01:17:00]** I totally don't recommend teaching your own kids too much,

**[01:17:02]** but I do it by force.

**[01:17:05]** Then I have the puberty phase,

**[01:17:06]** which means,

**[01:17:08]** I can somehow empathize with a person

**[01:17:10]** who doesn't want to embarrass themselves,

**[01:17:12]** it's just like that,

**[01:17:13]** you know it in a group,

**[01:17:15]** there are those fifteen-year-olds,

**[01:17:16]** or twelve to fifteen-year-olds,

**[01:17:17]** as if this here,

**[01:17:18]** it's about the same thing,

**[01:17:20]** not to contradict.

**[01:17:21]** It's the same, yeah.

**[01:17:22]** And maybe realize

**[01:17:23]** that actually English is learned,

**[01:17:24]** or many people have this idea

**[01:17:26]** that learning English means

**[01:17:27]** sitting here with a book and studying,

**[01:17:28]** but English is learned in a million ways.

**[01:17:30]** I worked at Gimple,

**[01:17:31]** every year we did something called a placement test.

**[01:17:33]** At the beginning of the year,

**[01:17:34]** all students in all grades

**[01:17:35]** took a kind of hour-long English test,

**[01:17:37]** to see where they stood.

**[01:17:38]** When we did it again after a year,

**[01:17:39]** to see how they improved,

**[01:17:40]** and if I saw

**[01:17:41]** that someone didn't improve,

**[01:17:42]** something was wrong in my class.

**[01:17:43]** But what I found really interesting was

**[01:17:45]** how someone came to Gimple for the first time,

**[01:17:47]** in September took this test

**[01:17:48]** and scored maybe 56 out of 60,

**[01:17:50]** meaning they were already beyond the maturity level.

**[01:17:52]** And I went to all those students

**[01:17:54]** and said,

**[01:17:55]** how is it possible

**[01:17:56]** that your English is so good?

**[01:18:09]** That they do what they love.

**[01:18:10]** That one guy plays Counter-Strike at night

**[01:18:12]** and he says

**[01:18:13]** shoot him, shoot him, go to the left.

**[01:18:14]** And he just spent hours every night

**[01:18:16]** talking to someone in English.

**[01:18:17]** So it was completely natural for them.

**[01:18:18]** Another girl said,

**[01:18:19]** she loves fashion

**[01:18:20]** and just watches those American fashion blogs.

**[01:18:21]** Another girl told me,

**[01:18:22]** I love

**[01:18:23]** some fantasy book about a dragon,

**[01:18:24]** I don't remember the name,

**[01:18:25]** something like Aragorn

**[01:18:26]** or something like that.

**[01:18:27]** Or Erdogan.

**[01:18:28]** Erdogan is someone else.

**[01:18:29]** And she just read those books,

**[01:18:30]** all in English,

**[01:18:31]** and kept rereading them.

**[01:18:32]** And everyone had something different.

**[01:18:33]** So if you have a child like this,

**[01:18:34]** and they enjoy something,

**[01:18:35]** try to connect their passion

**[01:18:36]** with English.

**[01:18:37]** Well, we mostly offer it that way.

**[01:18:38]** It's like offering things to taste.

**[01:18:39]** I did that with students.

**[01:18:40]** And suddenly someone gets hooked on a book.

**[01:18:41]** Someone gets hooked on Duolingo.

**[01:18:44]** Someone starts enjoying a computer game.

**[01:18:46]** I actually came to class always with something new.

**[01:18:48]** With board games.

**[01:18:50]** And everyone gets hooked on something different.

**[01:18:56]** And when you suddenly see it there,

**[01:18:58]** support the child in it.

**[01:18:59]** If they simply love reading English comics,

**[01:19:01]** then buy them for them.

**[01:19:02]** Or go to the library with them.

**[01:19:03]** If they start to adore something,

**[01:19:05]** you can take them to a Premier League match.

**[01:19:07]** They'll experience England.

**[01:19:08]** They'll buy a ticket, communicate.

**[01:19:09]** It's basically about,

**[01:19:10]** supporting that passion in someone,

**[01:19:12]** rather than telling them something.

**[01:19:14]** I'll give you money.

**[01:19:15]** Or if you get hooked, you'll see.

**[01:19:18]** Then the only thing that comes to mind is seniors.

**[01:19:20]** Do you have experience teaching seniors?

**[01:19:22]** Actually, yes.

**[01:19:23]** It's really interesting,

**[01:19:24]** because we see in the data,

**[01:19:25]** that the fastest growing group of people,

**[01:19:26]** are those buying from us.

**[01:19:27]** Courses for 50 plus and even 60 plus.

**[01:19:29]** Which makes me very happy,

**[01:19:30]** that these people now,

**[01:19:31]** often it's like,

**[01:19:32]** you retire,

**[01:19:33]** and now you want to fulfill that dream.

**[01:19:34]** You want to travel, English,

**[01:19:35]** it opens the world.

**[01:19:36]** So, quite yes.

**[01:19:37]** And it seems to me,

**[01:19:38]** that it's really nothing specific.

**[01:19:40]** It's just good to realize,

**[01:19:41]** that some things take you longer.

**[01:19:42]** But on the other hand,

**[01:19:43]** what I skipped,

**[01:19:44]** are the most common excuses.

**[01:19:45]** And it's proven,

**[01:19:46]** that people in retirement homes learn faster

**[01:19:48]** than children in kindergarten.

**[01:19:49]** One of the most common excuses is,

**[01:19:50]** that it comes naturally to some people.

**[01:19:52]** Imagine a child,

**[01:19:53]** who is spoken to for maybe 14 hours a day.

**[01:19:55]** Imagine,

**[01:19:56]** that you had a private teacher,

**[01:19:57]** for 6 years straight,

**[01:19:58]** 14 hours a day,

**[01:19:59]** you would speak like that.

**[01:20:00]** So when you learn, it's not just by saying English words and someone comes and says, this is an apple, Apple, repeat Apple,

**[01:20:06]** and you say this to kids in kindergarten and to kids in a care home, the kids in the care home learn faster.

**[01:20:11]** Because we already know how to learn, we have discipline, we can plan it, so age is,

**[01:20:16]** actually not learning English at a later age is just an excuse and a huge shame,

**[01:20:20]** because about 8 years ago my boss at Oxford said that in his opinion in 10-20 years people will learn languages

**[01:20:27]** just to avoid dementia, to prevent Alzheimer's and various senile dementias,

**[01:20:31]** he said that, which surprised me a lot back then, I didn't believe him,

**[01:20:34]** that today you will simulate learning with AI, that you will speak, today it was actually,

**[01:20:37]** for example, having someone in English, when you have someone from Spain and maybe from the United States,

**[01:20:41]** they each speak their language and hear it in the other language in real time,

**[01:20:44]** without delay, and that will come everywhere soon, so it's quite possible

**[01:20:47]** that over time we will learn English like pottery or yoga, to stay fit.

**[01:20:51]** That exactly answers how you see the future, because I also know

**[01:20:55]** that there are already headphones where you speak English and hear it in Czech,

**[01:20:59]** but just like for programming and other things, it's just a language,

**[01:21:05]** any language I learn, language is math, so I think,

**[01:21:09]** Broňa, what was your biggest fuck up during teaching and business?

**[01:21:14]** That's a Czech question.

**[01:21:17]** But during teaching, there were so many.

**[01:21:20]** Tell me.

**[01:21:21]** It's not exactly a fuck up, but for me it was really hard,

**[01:21:25]** I have to say, when you start teaching. I still remember,

**[01:21:28]** how I first open the door. I go to the gym, and now I open the door

**[01:21:31]** and there are the kids. And now I think, they won't bully me here,

**[01:21:34]** or what will I do if... I don't know, someone says,

**[01:21:37]** what will I do. I don't know if everyone imagines this.

**[01:21:40]** You just walk into a classroom full of teenagers, you open the door,

**[01:21:43]** they look at you, you look at them, and now they think,

**[01:21:46]** how stupid will she be, what will she be like, and I think, what will it be like.

**[01:21:49]** And back then I got a fourth-year class, they already knew each other, for three years.

**[01:21:52]** They came in, and usually you teach fifteen people, languages are divided,

**[01:21:55]** And in that class, the students were usually seated like this.

**[01:21:58]** They sat in the front, for example. And one girl sat, I was all the way in the back.

**[01:22:01]** And I said to her, could you please sit here? And she said, no.

**[01:22:04]** And I said, that totally caught me off guard.

**[01:22:07]** I was just standing there, not knowing what to do. And I said, please?

**[01:22:11]** And she said, no. And I said, aha.

**[01:22:14]** Why not? And she said, I like this place.

**[01:22:18]** And I said, now everyone is looking at you, you know.

**[01:22:21]** And that moment really breaks the atmosphere, how it will be,

**[01:22:24]** whether you will have authority or just stand there.

**[01:22:27]** And I said, if I kneel down and ask you?

**[01:22:30]** And she said, you won't kneel. So I knelt down,

**[01:22:33]** and said, please? And she moved seats.

**[01:22:36]** But if she hadn't moved, I still wouldn't know what I would have done.

**[01:22:39]** If in that class you don't know what to do.

**[01:22:42]** Sometimes I was maybe unnecessary, maybe too strict,

**[01:22:45]** or too pedantic, it's really hard to figure out,

**[01:22:48]** how to be a good teacher, a good father, or a good boss.

**[01:22:51]** Everyone makes mistakes. In my opinion, the only one who doesn't make mistakes,

**[01:22:54]** is the one who doesn't try. So I remember this,

**[01:22:57]** how in my first lesson I knelt and asked someone to move seats. And about business?

**[01:23:00]** I probably made the mistake of often thinking,

**[01:23:03]** that if I am excited about something, others must be too.

**[01:23:06]** I love motivational and smart quotes, even from Foglar,

**[01:23:09]** or Václav Havel, Ivan Martin, Józef Magor,

**[01:23:12]** or some of my icons. And I love English,

**[01:23:15]** and now I like those quotes and those people, so I thought,

**[01:23:18]** I'll put it all together. I always take a quote, add it, write something about the translation.

**[01:23:21]** It has to be with passion and everyone. So when they said,

**[01:23:24]** for me you are sure, and I said, that's awesome. So I also published an e-book.

**[01:23:27]** You get one quote for each day, always with a translation and some commentary.

**[01:23:30]** About 20 of my friends bought it out of pity and no one wanted it.

**[01:23:33]** Because the mistake was that I didn't ask people what they want,

**[01:23:36]** or what need they have or what they struggle with in English.

**[01:23:39]** I loved quotes, I loved English, so I thought,

**[01:23:42]** I published an e-book that no one wants.

**[01:23:46]** But if someone loves quotes and English,

**[01:23:49]** you can still buy that e-book.

**[01:23:52]** I published the e-book and then Melville said,

**[01:23:58]** In my opinion, it was their mistake to publish it as a book.

**[01:24:01]** But I already said, kids.

**[01:24:04]** I would be really tempted, but no one would buy it.

**[01:24:07]** So we stopped it, and this book was never made.

**[01:24:10]** Here's a question. Hi Broňa.

**[01:24:13]** Hi Broňa.

**[01:24:16]** Hi Broňa.

**[01:24:19]** Hi Broňa.

**[01:24:22]** Hi Broňa.

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**[01:29:04]** Hi Broňa.

**[01:29:07]** Hi Broňa.

**[01:29:10]** Hi Broňa.

**[01:29:13]** Hi Broňa.

**[01:29:16]** Hi Broňa.

**[01:29:19]** Hi Broňa.

**[01:29:22]** Hi Broňa.

**[01:29:25]** Hi Broňa.

**[01:29:28]** Hi Broňa.

**[01:29:31]** Hi Broňa.

**[01:29:34]** Hi Broňa.

**[01:29:37]** Hi Broňa.

**[01:29:40]** Hi Broňa.

**[01:29:43]** Hi Broňa.

**[01:29:46]** Hi Broňa.

**[01:29:49]** Hi Broňa.

**[01:29:52]** Hi Broňa.

**[01:29:55]** Hi Broňa.

**[01:29:58]** Hi Broňa.

**[01:30:01]** Hi Broňa.

**[01:30:00]** You'll have a little round and chat about what you got from the breakfast,

**[01:30:03]** what you could change, what surprised you,

**[01:30:06]** what you might do differently at work or in your team.

**[01:30:09]** This is what the form is for, which you can download,

**[01:30:12]** and we hold such rounds regularly, and on August 6th,

**[01:30:16]** if you'd like to dive deeper into the topic,

**[01:30:19]** we'll have an early lunch from 11:00,

**[01:30:24]** Brain & Breakfast Digestive, where Broňa will be,

**[01:30:27]** I'll invite a few other friends and colleagues,

**[01:30:29]** and we can talk about it there.

**[01:30:31]** So if you're interested in the topic in more depth,

**[01:30:33]** or want to ask something, please join us on August 6th at 11:00 AM

**[01:30:37]** on our Edu platform.

**[01:30:39]** Brain & Breakfast Business continues.

**[01:30:42]** Conflict resolution, nonviolent communication,

**[01:30:44]** AI and digitalization in everyday work,

**[01:30:46]** these are topics that are definitely beneficial for business,

**[01:30:50]** we know this from lots of feedback,

**[01:30:51]** so this is what awaits you this August.

**[01:30:56]** And if you also sense that there is something like the School of Life

**[01:31:01]** with Ján Košturek, which takes a break during the holidays,

**[01:31:04]** but in the ninth month we'll dive back into

**[01:31:08]** how to get rid of operational tasks and have important things on time,

**[01:31:11]** which, by the way, Broňa talked about a lot,

**[01:31:14]** so with Ján Košturek, School of Life.

**[01:31:17]** And a book and many others,

**[01:31:20]** but I want to get to the next breakfast.

**[01:31:25]** A big optimistic topic.

**[01:31:27]** Exactly, exactly.

**[01:31:28]** We deliberately scheduled it during the holidays.

**[01:31:32]** August 13th is an unusual time, it's a Wednesday,

**[01:31:36]** for all sorts of reasons,

**[01:31:38]** so just like this is an unusual place,

**[01:31:40]** it will be an unusual time.

**[01:31:42]** Dan Kryštof, head of the labor office, will come,

**[01:31:46]** and he will show us lots of data and statistics about

**[01:31:49]** where the labor market is actually heading,

**[01:31:51]** what we should be learning,

**[01:31:54]** where we should actually be heading

**[01:31:56]** and what it actually looks like.

**[01:31:57]** So if you're interested in the topic of the job market at all,

**[01:32:01]** join us on August 13th at 8:30 AM.

**[01:32:03]** Broňa, thanks again for the great lecture.

**[01:32:06]** Thank you for having me.

**[01:32:07]** Thank you for watching us.

**[01:32:09]** Say hi, speak English, take care.

**[01:32:11]** Bye and see you.

**[01:32:12]** Bye bye.

**[01:32:21]** Subtitles created by JohnyX.